1934 Packard 1101

The Great Depression was a devastating time and it dwindled the number of elite clientele capable of buying the luxurious and exclusive Packard automobile. Packard offered a profusion of models, body styles and optional accessories, which helped them finish the year with 42.7% of the luxury car market. Lincoln and Cadillac were in worse shape but still in business, unlike Peerless, and Marmon who succumbed to the Recession and called it quits in 1933. Pierce-Arrow was also near its end.

Packard's production amounted to only 8,000 cars that were spread out over five different chassis and three different engines. While working for Murray Corporation subsidiary Dietrich, Inc. in the late twenties, Raymond Dietrich had created the basic lines of Packard's cataloged and custom bodies. They were conservatively elegant and sporty and outfitted with luxury, performance, and inherent quality. Ed Macauley was appointed as Packard's styling director in 1932 by his father Alvan Macauley, Packard's President. Alexis de Sakhnoffsky joined Packard as a part-time consultant through the early thirties, contributing the design and flow of the vehicles. The designs were implemented by Werner Gubitz.

A few Packard body's continued to received coachwork from independent coachbuilders, however the economy and extensive catalog of Packard designs meant most Packard coachwork was done in its own facilities. The Packard designs included their traditional buttressed grille shell, which since 1932 was vee-shaped with vertical blinds. There were veed headlight lenses and dart-shaped shoulder molding created by Hibbard & Darrin. The new fender contours curved downward nearly to the front bumper, and were heavier than previous ones. Other changes were seen on the door handles, radiator caps, running boards, finer upholstery, and a fuel filler that was an integrated into the left taillamp. Mechanical improvements included a new oil cooler and an oil filter.

The 1934 model Packards were the final models with traditional open fenders. Placing emphasis on ride control and silencing, the chassis were fitted with adjustable Ride Control suspension and Bijur automatic lubrication.

The Eleventh Series Packard Eight was offered with no less than thirteen standard bodies. The most popular bodystyle were the closed sedans.

The 1100 Series rested on a 129.5-inch wheelbase platform and offered as a five-passenger sedan. The 1102 was 141.25 inches and available as a 7-passenger sedan or sedan limousine. The 1101 rested on a 136.25 inch wheelbase and had ten available body styles. Power was from a 319.2 cubic-inch L-head straight eight engine fitted with a Stromberg carburetor and offered 120 horsepower. The engine was mated to a three-speed selective synchromesh gearbox with a single plate clutch. Mechanical brakes were located on all wheels.

The Eleventh Series cars were introduced on August 21st of 1933, but they were considered 1934 cars, and would remain in production through the following August, when the twelfth series cars of 1935 were introduced. The model lineup consisted of the Eight, Super Eight and Twelve. This gave customers a total of 41 different combinations of wheelbases, body styles, and engines, along with 17 'catalog custom' bodies by coachbuilder LeBaron and Dietrich.

A wealthy client had once asked Mr. Packard about the reliability of his automobiles, his response was, 'ask the man who owns one,' a phrase that would follow the brand for many years to come. The Packard Company was proud of their product and encouraged prospective buyers to ask for their hometown Packard dealers 'Who's Who' book. The lists included local residents who purchased Packards, and allowed prospective buyers to contact them for a candid assessment.


by Daniel Vaughan | Nov 2018

Related Reading : Packard Eight History

The Packard Motor Company relied on making luxurious cars that were highly refined, fitted with luxurious coachwork, and powered by proven engineering. This belief had placed them among the elite in the auto industry during the early 1900s. As the world entered the Great Depression, the Packard Company was one of the few that managed to survive. In fact, they outsold all of their competitors combined.....
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1934 Vehicle Profiles

1934 Packard 1101 vehicle information

Coupe

In 1923, Packard began using a 'series' number to designate each year's model line, a practice it continued into the 1950s. This 1934 Standard Coupe was introduced in 1931 and was powered by a 320-cubic-inch inline 8-cylinder engine producing 120 ho....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Sold New in Beverly Hills
On October 13, 1902 the Packard Motor Car Company was established to succeed the Ohio Automobile Company as Packard's builder. The new company moved to Detroit the following year.....[continue reading]

1934 Packard 1101 vehicle information

Dual Cowl Phaeton

Chassis Num: 378984

The Model Eight Packard was a valuable and long-produced model for the Packard marque, though it carried various names throughout its production lifespan. By 1933 the Standard Eight was renamed to the Eight. It received a boost in horsepower to 120....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Chassis Num: 378583

The silver and red Packard shown with chassis number 378583 was offered for sale at the 2006 Worldwide Group Auction held on Hilton Head Island. It was expected to fetch between $175,000-$225,000. Its beautiful body sits atop a 142-inch wheelbase w....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

The history of this 1934 Packard Standard B Roadster, according to one of its previous owners, is quite interesting. It seems that this car was a 'peace offering' to a wife from her husband, who had been unfaithful. She accepted the car in place of....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Chassis Num: 719203

In the luxury car market, Packard accounted for 42.7% of the total sales. Cadillac and Lincoln were even worse off, but better than Marmon and Peerless as they called it quits in 1933. Pierce-Arrow was on its way to going out of business. ....[continue reading]

1934 Packard 1101 vehicle information

Dual Cowl Phaeton

Chassis Num: 389253

This 1934 Packard 1101 Eight Phaeton is the recipient of a recent restoration and is finished in deep blue with a black Hartz cloth top and blue interior.....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

For 1934, the Eight received a slight face-lift, but was quite similar to its 1933 counterpart. The wheelbase was lengthened to 136¼ inches. Ten different body styles were available including this convertible coupe. The Eight series was powered by Pa....[continue reading]

1934 Packard 1101 vehicle information

Dual-Cowl Sport Phaeton

Chassis Num: 378984

This Packard Eight Dual-Cowl Sport Phaeton is one of just 40 built. There were ten body styles available on the Eleventh Series Packard Model 1101, and all were on the intermediate 136.25-inch wheelbase. ....[continue reading]

1934 Packard 1101 vehicle information

Coupe

Chassis Num: 374783
Engine Num: 718-31

The Packard 1101 was built on a 136.25-inch wheelbase which offered plenty of room for this 2/4 person coupe. The car cost its original owner $2,550 at base, and the accessories it wears of twin side mounts with covers, chrome wheel trims, side mirro....[continue reading]

1934 Packard 1101 vehicle information

Coupe

This 1934 Packard was purchased by the current owner's father in 1968 and he rode home in the rumble seat. It was purchased for $3,400. When he turned 16, his father taught him how to drive a stick shift in this car. The current owner purchased the c....[continue reading]

1934 Packard 1101 vehicle information

Coupe

Chassis Num: 71889

Packard introduced the Series 1101 Eight in August of 1933. Less than 300 examples were produced and only about ten percent survive today. Priced at $2,580 when new, this 11th series Packard example featured a 136-inch wheelbase, adjustable vacuum-as....[continue reading]

1934 Packard 1101 vehicle information

Convertible Sedan

This 1934 Packard Convertible Sedan was the fifth car delivered from the factory. It has an original brass Dietrich body tag under the passenger seat. In this era, the convertible sedan and convertible Victoria bodies were built by Dietrich on contra....[continue reading]

1934 Packard 1101 vehicle information

Convertible Victoria

Chassis Num: 727-42
Engine Num: 376305

This Series 1101 Convertible Victoria was delivered by W.H. Collins Inc., the Hollywood dealer, on November 18, 1933. Though undocumented, it is believed that this car was owned new by Academy Award-winning, Canadian-American actress Marie Dressler. ....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Packard abandoned all reason in 1934 with a total overkill of new models. It offered no fewer than 55 body styles including catalog customs from Dietrich and LeBaron. Despite the proliferation of models, Packard produced an even 8,000 cars for 1934, ....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Engine Num: 376745

In the mid-1930s, Packard was the nation's leading luxury car, and one of their cars was prominently placed in the inaugural parade on Pennsylvania Avenue in 1933, for the new president. The new Tenth Series had debuted in January and featured as the....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Chassis Num: 71919
Engine Num: 374108

This 11th series production model was completed at the Detroit, Michigan Packard factory in August of 1934. It left the factory as a Type 719 Coupe Roadster and delivered new through Fonda Motor Car Company, presumably based in Connecticut. During th....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

This Packard is powered by a 320 cubic-inch straight eight-cylinder engine producing 120 horsepower. Those horses spin a three-speed manual gearbox with a floor mounted shift. The car weighs in at 4,430 pounds and originally sold for $2,580. The curr....[continue reading]

1934 Packard 1101 vehicle information

Coupe Roadster

Chassis Num: 719243

This Packard 1101 Eight is a 2/4-passenger Model 719 Coupe-Roadster, complete with a rumble seat. The car was delivered new to its first owner in June 1934 by the Highland Motor Co. in Glen Cove, New York. It eventually moved to Auburn, California, a....[continue reading]

1934 Packard 1101 vehicle information

Convertible Sedan

Chassis Num: 723-29
Engine Num: 375707

By 1934, Packard had 43% of the luxury car market in the United States. Their Eight Model had 13 variations, with the convertible sedan being priced near the top of the Eight hierarchy at $3,355. This particular example, carrying body designation 723....[continue reading]

1934 Packard 1101 vehicle information

Woodie Wagon

This is the only known Packard Woody Wagon to be built in 1934.....[continue reading]

1934 Packard 1101 vehicle information

Dual Cowl Phaeton

Engine Num: 378126

The 1934 model Packards, the Eleventh Series, were the final models to wear the traditional open fenders, and the upright radiator shell. The chassis featured adjustable Ride Control suspension and Bijur automatic lubrication. ....[continue reading]

1934 Packard 1101 vehicle information

Convertible Sedan

Chassis Num: 376656
Engine Num: 378443

This Packard Eight 1101 Convertible Sedan was original purchased by Paul Whiteman. It passed through three owners in South Carolina before coming into the care of James Nelson of Tryon, North Carolina, in 1953 for $125. It remained with Mr. Nelson un....[continue reading]

1934 Packard 1101 vehicle information

Coupe

For many, the 1934-model-year Packards, which the factory dubbed the Eleventh Series, represent the height of the company's pre-war efforts. They were the final models with traditional open fenders, albeit gently skirted; and the upright radiator she....[continue reading]

Coupe
 
Coupe Roadster
 
Dual Cowl Phaeton
Chassis #: 378984 
Coupe Roadster
Chassis #: 378583 
Coupe Roadster
 
Coupe Roadster
Chassis #: 719203 
Dual Cowl Phaeton
Chassis #: 389253 
Coupe Roadster
 
Dual-Cowl Sport Phaeton
Chassis #: 378984 
Coupe
Chassis #: 374783 
Coupe
 
Coupe
Chassis #: 71889 
Convertible Sedan
 
Convertible Victoria
Chassis #: 727-42 
Coupe Roadster
 
Coupe Roadster
 
Coupe Roadster
Chassis #: 71919 
Coupe Roadster
 
Coupe Roadster
Chassis #: 719243 
Convertible Sedan
Chassis #: 723-29 
Woodie Wagon
 
Dual Cowl Phaeton
 
Convertible Sedan
Chassis #: 376656 
Coupe
 

Recent Vehicle Additions

Performance and Specification Comparison

Price Comparison

$160-$2,600
1934 1101
$3,300-$14,000
1934 Packard 1101 Price Range: $2,600 - $3,300

$4,200 - $14,000
$4,590 - $6,800

Model Year Production

#1#2#3Packard
1939Chevrolet (577,278)Ford (487,031)Plymouth (423,850)24,350
1938Chevrolet (465,158)Ford (410,263)Plymouth (285,704)55,718
1937Ford (942,005)Chevrolet (815,375)Plymouth (566,128)122,593
1936Ford (930,778)Chevrolet (918,278)Plymouth (520,025)
1935Ford (820,253)Chevrolet (548,215)Plymouth (350,884)788
1934Ford (563,921)Chevrolet (551,191)Plymouth (321,171)
1933Chevrolet (486,261)Ford (334,969)Plymouth (298,557)4,800
1932Chevrolet (313,404)Ford (210,824)Plymouth (186,106)4,844
1931Chevrolet (619,554)Ford (615,455)Buick (138,965)
1930Ford (1,140,710)Chevrolet (640,980)Buick (181,743)
1929Ford (1,507,132)Chevrolet (1,328,605)Buick (196,104)

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