Rolls-Royce Launches Phantom Drophead Coupe at Detroit
Rolls-Royce Motor Cars will unveil its new Phantom Drophead Coupe at the Detroit Motor Show on Sunday, January 7. Production of the new car will start at Goodwood in the summer of 2007.The two-door, four-seat convertible is a less formal interpretation of classic Rolls-Royce design. Úsing the lightweight rigidity of an all-aluminum spaceframe, it marries modern technology to a sleek, streamlined convertible body.
Its exterior lines echo the timeless styling of the great Rolls-Royce cars: a long bonnet, large-diameter wheels, short front and long rear overhangs and the quintessential dynamic line descending along its flanks. Inside, the design emphasizes the airy openness of top-down motoring, embracing the elements and creating a stunning, social environment.

A number of features first seen on 100EX, the experimental convertible shown by Rolls-Royce in 2004, have been engineered into the new Phantom Drophead Coupe. Two of the most visually striking of these are the brushed steel bonnet and A-pillar and the teak decking for the rear hood cover. The brushed steel is machine finished to give a uniform grain before undergoing extensive hand polishing to achieve a perfect sheen. At the rear, the teak decking is treated with a carefully blended mix of oils to preserve a natural finish and a long lasting luster that is as beautiful as it is hardy.
Front opening coach doors have been homologated for the new car and add considerably to the ease of access to the rear seat, as well as to the overall aesthetics. Únique to Rolls-Royce, the doors dramatically transform the Phantom Drophead Coupe's looks, giving a side profile reminiscent of classic sports cars of the '60s. Crucially, they also aid the overall stiffness of the body as the rear hinged doors allow for an uninterrupted A-pillar.
Luggage is housed within a picnic boot, a split tail compartment that opens in two parts giving easy access to the 315 liters of space. The lower tailgate provides a comfortable seating platform for two adults when lowered. Careful engineering of the folding soft-top roof means that it stows in a relatively small space resulting in a luggage compartment that remains unaffected regardless of whether the roof is up or down.
The fabric hood is the largest of any modern convertible car and its acoustic insulation is exemplary. Five layers of material ensure that the cabin remains a serene space, even at speed. Lined with cashmere it has been tailored to stow in a relatively small space.
At the core of the Phantom Drophead Coupe is an advanced aluminum chassis, perhaps the single most significant component in delivering the marque's legendary refinement. Lightweight and exceptionally strong, it impacts positively on ride comfort, handling and safety. Hand made, it requires over 140 meters of welding in each chassis. Power is supplied by the same 6.75 liter naturally aspirated V12 engine found in the Phantom saloon, giving brisk performance and a 0-60 mph time of 5.7 seconds.
Rolls-Royce Motor Cars Chairman and Chief Executive, Ian Robertson, said, 'The Phantom Drophead Coupe marks the next chapter in our history. While the saloon continues as the brand flagship, the Drophead leads us in a more informal direction, attracting new buyers to the marque. In the coming years other new models will strengthen the company still further.'

The Phantom Drophead Coupe has been carefully crafted to be aesthetically pleasing, yet practical too. Wood, leather, chrome and brushed steel have been used where most appropriate. Form and function have equal billing. The simplicity of the design belies a car built to provide years of effortless service. It will offer owners an unparalleled convertible experience, combining compelling driveability with exceptional engineering, technology and design – hand crafted from the finest materials to an exceptional level of quality.

In 2004, Rolls-Royce unveiled 100EX, a striking experimental drophead built to celebrate 100 years of arguably the most famous automotive brand in the world. Built without compromise, it encapsulated a century of elegance and engineering, and, in an instant, defined the future direction of the brand. In its two world tours, 100EX garnered positive comments from customers and the media alike. Such was the strength of the reaction that, in the autumn of 2005, Rolls-Royce announced that a production version would be available by 2007. In the interim years, the team at Goodwood have worked tirelessly to turn the experimental car into a reality. Launched at the Detroit Motor Show 2006, the Phantom Drophead Coup is the second new model from Rolls-Royce since BMW Group became custodian of the marque in 1998. The two-door, four-seat convertible is a less formal interpretation of classic Rolls-Royce design. Úsing the lightweight rigidity of an all-aluminium spaceframe, it marries modern technology to a sleek, streamlined convertible body. Its exterior lines echo the timeless styling of the great Rolls-Royce cars: a long bonnet, large-diameter wheels, short front and long rear overhangs and the quintessential dynamic line descending along its flanks. Inside, the design emphasises the airy openness of top-down motoring, embracing the elements and creating a stunning, social environment. The Phantom Drophead Coup has been carefully crafted to be aesthetically pleasing, yet practical too. Wood, leather, chrome and brushed steel have been used where most appropriate. Form and function have equal billing. The simplicity of the design belies a car built to provide years of effortless service. The Phantom Drophead Coup offers owners an unparalleled convertible experience, combining compelling driveability with exceptional engineering, technology and design hand-crafted from the finest materials to an exceptional level of quality.DESIGN

From the outset, the design team at Goodwood were adamant that the Phantom Drophead Coup should be more than simply a convertible version of the Phantom. Designing without compromise meant that, to a certain extent, we had to start again, says Rolls-Royce Chief Designer Ian Cameron. Simply removing the Phantoms roof could have made a great convertible but it wouldnt have made a perfect one. With the Phantom Drophead Coup we had the chance to think about the very nature of convertible motoring and, in particular, what it means to Rolls-Royce.Every exterior panel on the Phantom Drophead Coup is new, echoing the Phantoms style but with carefully considered proportions more suited to the shorter body. From the raked front end to the sweeping rear, every aspect was studied at length to ensure that the ?nished car looked purposeful and elegant both with the hood up and with it stowed. For the interior, the concept was simple: bring the outside in. Create a social space enabling occupants to embrace the elements using sumptuous, relevant materials. As well as considering the ?ner details of the package seating arrangements and dashboard layouts, for example the designers also developed some fundamental beliefs about how the materials they were using should work. The entire team was keen to keep things as natural as possible and, as a result, there is an instant, raw beauty to the Phantom Drophead Coup. Materials are used in a way that emphasises their natural charm and there is an immediacy to the exposed elements of brushed steel and solid teak. Bleaches, stains and lacquers were shunned as far as possible in favour of more natural ?nishes. Hands touch only chrome, leather or wood. Other materials, such as the brushed steel, are used as architectural detailing, giving the whole car a sense of visual tactility. The Phantom Drophead Coup is about emphasising the essentials of pleasure, says Cameron. Above all, we were determined to make this car a joy to live with. Rolls-Royce is the opposite of stiff formality. Why would you design and build a car like this and not make it fun to use?EXTERIOR

The pro?le of the Phantom Drophead Coup is fundamentally transformed from that of a conventional four-seat convertible by the inclusion of front coach doors. Evocative of the classic sports car pro?le, they add considerably to the easy entry and exit of rear passengers. Perhaps just as importantly, they also add signi?cantly to the overall strength and stiffness of the body as they allow the construction of an uninterrupted A-pillar. Newly homologated for the Phantom Drophead Coup, these coach doors are unique to Rolls-Royce.


The challenge in designing any convertible lies in retaining a high degree of torsional rigidity throughout the body while keeping weight down. Torsional rigidity is vital to minimise the scuttle shake associated with most convertible cars and to help maintain the cars dynamic composure. Extensive testing and research were carried out before the engineering team were completely satis?ed. Tens of thousands of kilometres were driven over rough road surfaces to help identify and eliminate potential problems. The result is a spaceframe chassis that makes the Phantom Drophead Coup perhaps the most rigid convertible available today. The clearest indicator of this incredible strength and stiffness can be seen in the rear-view mirror, which shows no vibration at all, even at high speed. A great deal of this is due to the modi?cations around the triangulated A-pillar. The entire windscreen surround was designed to be an integral part of the roll-over protection system. Consequently the A-pillar struts run right down to the ?oor of the car. Additional aluminium extrusions have been utilised, along with wider sills. The rear haunches have single extrusion beams running at waist height on either side. In all, more than 140 metres / 460 ft of weld go into each Phantom Drophead Coup body 20 metres / 65 ft more than in the Phantom. Incorporated into the rear spaceframe structure is the concealed roll-over protection system which deploys from within the rear head restraints in just a fraction of a second in the event of an accident. A ratchet system then locks them in place. Further adding to occupant safety, frontal impacts are absorbed by crumple zones directed into Y-shaped chassis members and the main understructure the strongest part of the chassis. Side impact intrusion is minimised by the double-skinned ?oor construction, strong side sills and integral side impact bars in each door. Additional braces above and below the engine bay and under the rear axle add further rigidity to the spaceframe. Other safety systems include intelligent braking and restraint systems, combined with integral seatbelts. As a result, the Phantom Drophead Coup is perhaps the safest convertible car on the market. The spaceframe is constructed at the BMW centre for aluminium competence in Dingol?ng, Germany. Manufactured to within a tolerance of just 0.1 mm / 0.004 in, each spaceframe is welded entirely by hand. They are then checked by a computer-guided machine to ensure absolute accuracy. One of the more interesting problems encountered by the engineering team was the proximity of the optional brushed steel bonnet to the aluminium front wings. These materials are not normally used alongside each other due to the adverse corrosion effects of aluminium on steel. An integral part of the testing process was a 20-year-old DeLorean car. Manufactured with stainless steel exterior panels, it provided an interesting case study into the long-term durability of the material. All of the panels used on the Phantom Drophead Coup are unique to this car, representing some of the 1300 new parts used. Únlike on the Phantom, the front wings have been constructed from aluminium using the superform technique, in which aluminium is heated to the critical temperature before being literally sucked down over a mould to form the large, complex shape. DRIVING
The Phantom Drophead Coups advanced aluminium spaceframe is at the heart of its re?ned, dynamic driving experience. Lightweight and exceptionally strong, it impacts positively on ride, comfort and safety. Its inherent rigidity is essential in isolating vibration and maintaining the hushed interior calm associated with the brand. The new car is shorter than the Phantom by 250 mm / 9.8 in, so turn-in is slightly quicker, making for a wholly more agile driving experience.
2007 Rolls-Royce Phantom Drophead
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2007 Rolls-Royce Phantom Drophead Base Price : $407,000
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