INFINITI Q30 OFFICIALLY STARTS PRODUCTION IN SUNDERLAND, UK
December 3, 2015 by Infiniti![INFINITI Q30 OFFICIALLY STARTS PRODUCTION IN SUNDERLAND, UK](images/articleimages/infiniti-q30-sunderland-uk-01-400.jpg)
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The decision to build the Q30 in the UK was made in 2012 in recognition of the outstanding quality standards reached by the workforce in Sunderland over many years. Since then, the plant's journey to Infiniti has created a new generation of premium car builders, with an unprecedented training program for 4,000 staff in the requirements and expectations of Infiniti customers. The workforce also includes a select group of newly appointed master craftspeople. At each stage of the production process, they ensure every individual Q30 meets Infiniti's premium manufacturing standards. New production facilities covering 25,000m2 at the Sunderland plant include a 100-percent automated body shop, where 134 new robots with laser-welding precision have been installed to build a highly rigid bodyshell, which makes the Q30 an exceptionally quiet car. The second plant extension of 14,500m2 has been built for final assembly. The manufacturing process has been tailored to ensure every Q30 is made for the individual at the Trim & Chassis shop where the Infiniti operators perform 1,191 different tasks to complete each model. 'Q30 comes at a moment of significant opportunity for Infiniti,' said Krueger. 'Following a period of record global sales, we are entering a new segment with the Q30. This new active compact will play a vital role in our strategy to become a top tier global premium brand.' Instrumental in the development of the Infiniti Q30 were the brand's European design and technical centers in Paddington and Cranfield, UK respectively. With an expanding network of Infiniti Retail Centers in the UK, the introduction of Q30 manufacturing in Sunderland demonstrates the brand's strong commitment to the UK. Infiniti is the first new car brand to be manufactured on this scale in the UK in 23 years, supported by a £9.2m grant from the UK Government through the Regional Growth Fund. For more information, images and videos about the Q30 start of production ceremony, please visit InfinitiQ30news.com. All assets are available for download, registration-free. About Infiniti Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China. Production in the UK will start in 2015, bringing with it significant expansion of the brand's portfolio. Infiniti plans to also expand manufacturing into Mexico by 2017. As the Title Partner and Vehicle Performance Partner of Infiniti Red Bull Racing, Infiniti has a far-reaching technical collaboration with the four-time FIA Formula One World Championship winning Team. More information about Infiniti, its Total Ownership Experience® and its industry leading technologies can be found at InfinitiUSA.com. For the latest news on Infiniti, visit InfinitiNews.com. You can also follow us on Facebook, Twitter, Instagram, LinkedIn and see all our latest videos on YouTube. About Nissan in the UK ◾Sunderland Plant produces the Infiniti Q30 and QX30 alongside Nissan Qashqai, Note and Juke and the 100% electric Nissan LEAF ◾Total plant volume since 1986 stands at more than eight million units with 80 per cent of production exported to over 100 markets worldwide ◾Total investment made and announced since 1986 is over £3.5 billion ◾500,237 units were produced at Sunderland plant in 2014 ◾In 2014, one in three cars built in the UK was made at the Sunderland plant ◾Sunderland Plant currently employs more than 6,700 people
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