TWO NEW DIGITAL DOORS INTO CHRYSLER GROUP LLC

April 2, 2014 by Chrysler

◾ChryslerOnDemand.com: Fast -changing, engaging content from inside and out

◾ChryslerGroup360.com: A view from every angle

April 2, 2014 , Auburn Hills, Mich.
- Through two new groundbreaking websites, Chrysler Group LLC is making it easier for consumers and journalists to find information about the company, its people and its products.

ChryslerOnDemand.com

Chrysler Group on Demand (COD) offers consumers, enthusiasts and journalists quick and easy access to a constantly changing mix of social media and video content related to the company's brands and products.

When readers log on to Chryslerondemand.com, they are presented with a simple-to-navigate menu of topics and featured stories, as well as links to information on every Chrysler Group brand and product. Each link leads readers to a bundle of content related to the chosen topic. Bundles can include links to Chrysler Group or third-party-generated content, such as independent product reviews, news articles, videos, or posts on Facebook, blogs, Twitter, Instagram and Pinterest.

COD also offers readers an opportunity to submit their own user-generated content, such as stories and videos, to be included On Demand. Including a mix of content from across the car-loving globe gives the website's users a rich blend of information and perspectives on the topics of their choice.

It's all about pulling together content to provide engaging, entertaining and useful information about Chrysler Group LLC and its brands, Ram, Dodge, Chrysler, Jeep®, SRT, FIAT and Mopar, all in one place, at the click of a mouse or touch of a screen, On Demand.

ChryslerGroup360.com

ChryslerGroup360 is a digital magazine, which brings to life Chrysler Group products, people and places.


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Using a bold, easy to navigate layout and adaptive design, ChryslerGroup360 provides in-depth feature articles covering a wide range of topics including: product news, special events, innovations, lifestyle, professional achievement, travel and more. Interactive video and photo galleries enable readers to experience the sights and sounds of Chrysler Group and its brands. Meanwhile, live Facebook and Twitter feeds and an interactive forum provide users with additional avenues for exploration and reader input.

Optimized for use on multiple web browsers and mobile devices, ChryslerGroup360 enables users to explore Chrysler Group from every angle.

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, FIAT and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group's culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat's complementary technology that dates back to its founding in 1899.

posted on conceptcarz.com

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