RORY MCILROY TAKES A DIFFERENT KIND OF DRIVE IN THE ALL-NEW BMW I8 DURING THE 2014 BMW CHAMPIONSHIP

September 5, 2014 by BMW

Woodcliff Lake, N.J. (September 4, 2014) – As the 2014 BMW Championship revs up at Cherry Hill Country Club in Cherry Hills Village, Colo., 2012 BMW Championship winner Rory McIlroy hopped in the revolutionary plug-in hybrid BMW i8 to reflect on his incredible season. Each of the top 70 players on the PGA TOUR at the BMW Championship received a BMW to drive for the week. McIlroy stood out in the BMW i8 and the other players were given a BMW 7 Series, the flagship sedan, to drive for the week.

During the 2014 BMW Championship tournament play, the BMW i8 is the featured hole-in-one vehicle on the 15th hole and is on display in the BMW Experience. The first player to score a hole-in-one on the 15th hole during the tournament will receive the BMW i8.

With its futuristic design and groundbreaking technology, the BMW i8 plug-in hybrid vehicle is the world's most forward-looking sports car made with carbon fiber. The BMW i8 is offers an exhilarating driving experience, going from 0-60mph in just 4.2 seconds. The BMW i8 will be available in the U.S. in early autumn of 2014 at a base MSRP of $135,700.

Footage and Images of Rory's interview reflecting on his season in the BMW i8 is available for download at: ftp.rubenstein.com username: BMW; password: champBMW2014 *File name is: BMW i8 FEATURE.

All press releases, downloadable photos and videos regarding the 2014 BMW Championship are available at: www.BMWUSANews.com/BMWChampionship

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