1937 Pontiac Deluxe Six

The 1937 Pontiac model lineup was comprised of the Deluxe with either six- or eight-cylinder power, with the eights having a longer 122-inch wheelbase platform while the sixes rested on a 117-inch wheelbase. The L-head six-cylinder engine had a 222.7 cubic-inch displacement with four main bearings, a Carter one-barrel carburetor, solid valve lifters, and developed 85 horsepower at 3,520 RPM. The inline-8 cylinder engine had five main bearings, solid valve lifters, a Carter one-barrel carburetor, and produced 100 horsepower. Only the station wagon body style was exclusive to the six-cylinder line. Both lines included a coupe, sport coupe, cabriolet, two- and four-door sedan, and a two- and four-door touring sedan. Prices ranged from $780 for the six-cylinder coupe and rose to $1,200 for the convertible sedan. Prices on the eight-cylinder models began at $860 and rose to over $1,240.

1937 Pontiacs had a wider windshield, a higher hoodline, and a narrower radiator grille. Silver Streak moldings traversed the center of the hood and over the grille. Headlamp buckers were mounted on pedestals attached to the fenders. Six-cylinder models had a flat, solid Indian head while the Pontiac Eights had a flat brave's head that projected above the hood moldings. Styling was similar to the Sixes, although with longer fenders and hoods.

Sixes outsold the eights, with 179,244 produced compared to 56,945 of the eights.

by Dan Vaughan

In 1937, this was called 'America's Finest Low Priced Car.' It is one of General Motors' first all-steel-construced car designs. Meticulously restored to showroom condition, this very car was featured in the February, 2005 issue of Hemmings Classic Car Magazine. It has won multiple awards. Not counting the cost of the car itself, the new buyer will get receipts for over $43,000 spent to bring this car to the show condition you see it in today. Also included are several ORIGINAL brochures and ads from the 1937 era, and the Hemmings Classic Car magazine which featured the car. Owner's manual too! The car came with options such as De Luxe heater, defroster, radio, clock (that still works!) dual horns, banjo steering wheel and safety glass. The engine is a 222.7 cubic inch straight six with a cast iron block and head. It's rated at a whopping 85 horsepower at 3,520 rpm and is stock with solid lifters.

by Barrett-Jackson

by Pontiac

Coupe

This 1937 Pontiac Silver Streak Business Coupe features a flathead six-cylinder engine. The 'Silver Streak' theme is carried out by the wide chrome trim strip on the top of the hood and echoes in the finer horizontal chrome strips on either side of the hood. Pontiac carried the 'Silver Streak' theme well into the 1950's. The Silver Streak cars were marketed as economical drivers stressing gas mileage and utility.

The owner completed a frame-up restoration in 2006 and the automobile is painted its original maroon color. You will notice jump seats behind the front seat that are used to accommodate additional passengers or folded away for extra storage.

Coupe

The 1937 Pontiac was distinguished from previous models by its exterior design. The new style included a one-piece turret top body on a five-inch longer chassis, heightened hoodline and narrower radiator grille with an Indian head mascot.

A wider, 39-degree slanted windshield, longer headlamp buckets, and new, split, pear shaped one-piece fenders gave the 1937 Pontiac a more modern look. The side grilles were also re-designed, having horizontal chrome bars in four segments on the bottom and a 'signature' narrow top section that ran the length of the hood - the 'Silver Streak.'

The Silver Streak moldings accented the 1937 Pontiac in a waterfall fashion, running down the hood and over the grille. These moldings became a trademark of Pontiac for more than 20 years. 1937 marked Pontiac's best sales year to date.