Henry Frederick Stanley Morgan founded the Morgan Motor Company in 1910. By this point in history, H.F.S. Morgan had developed the first independent front suspension, and had designed and built a car for his own personal use. It was a single-seat three-wheeled runabout with a backbone chassis and coil-spring independent front suspension. The driveshaft ran through the backbone tube to a two-speed transmission, and sent the power to the rear wheels via a chain drive. The utilitarian vehicle had no body, band brakes, and tiller steering. Three additional examples were built and shown at the 1910 Motor Show at Olympia in London. Although popular, only a few orders were received. It was determined that a two-seater version with bodywork, windscreen, crank starting, and wheel steering would appear to a wider audience. In this guise, the three-wheeler runabout found the interest it was seeking.
One of the main appeals of the three-wheeled cars in the United Kingdom was that they were licensed as motorcycles, allowing them much lower insurance and licensing cost.
The Morgan three-wheelers were powered by many different engines over the years, with the first prototype using an air-cooled Peugeot powerplant. MAG, JAP and later a 993cc Ford four-cylinder were placed in the front, sending the power to a single rear wheel.
W.G. McMinnies drove a Morgan Three-Wheeler to victory in the 1913 Cyclecar Grand Prix at Amiens in France, with an average speed of 42 mph over the 163-mile distance. This spawned the 'Grand Prix' models that were in production from 1913 to 1926, later evolving into the 'Aero,' and 'Sports' models. Morgan himself was an avid racer, winning the ACU Six Days' Trial in 1913, in the sidecar class. 1913 was also the year the company entered the MCC reliability trial, which it continued to do until 1975.
One main customer complaint was the difficulty in changing the rear wheel. After World War I, Morgan introduced an easily changed rear wheel. During the 1920s, the Morgan Three-Wheeler was offered in various configurations including the 8 horsepower JAP engined Popular (later called the Standard), bodied in poplar. For customers seeking more performance, Morgan offered the 'Grand Prix.' For those who needed more passenger room, they could purchase the 'Family,' which had two small child seats located behind the front bench.
Morgans continued to be popular and successful in racing until the early 1920s, when E.B. Ware's JAP-engined car rolled at the JCC 200 mi at Brooklands. The accident seriously injured Ware, leading to a ban on three-wheeled cars from many motorsports competition.
The mid-1920s saw the introduction of electric headlamps, front wheel brakes and electric start, 'electric hooter' and double-thickness windscreen. Along with the refinements, the prices continued to decrease, with the Standard's selling for £89 in 1927. The newly introduced Super Sports model, with an overhead valve JAP 10/40 water-cooled vee-twin, was priced at £155. From the late 1920s into the early 1930s, the prices continued to decline, partly in response to the inexpensive four-wheeled cars.
Production of the three-wheeled Morgans continued until the outbreak of World War II.
by Dan Vaughan