The Affalterbach showroom is the first port of call for customers coming to collect their vehicle or take part in a tour of the plant. Vehicle orders may be placed at Mercedes-Benz branches around the world or at the 400 AMG Performance Centres incorporated within Mercedes-Benz dealerships on a shop-in-shop basis in 40 different countries. These also reflect the relationship with the brand's motor racing DNA through their reduced interior design and the exhibits on display, creating an approachable brand experience for customers and potential buyers. The showrooms of all AMG Performance Centres are characterised by a uniform and discrete AMG brand appearance. High-quality materials, an exclusive motor racing ambience and the hallmark AMG colours create a special consultation atmosphere.