ARK PERFORMANCE INJECTS EXTRA PERFORMANCE AND LUXURY INTO ALL-NEW HYUNDAI GENESIS
• AR550 Genesis Sedan Blends Business Jet Luxury with Performance and Handling
FOÚNTAIN VALLEY, Calif., Sept. 29, 2014 – ARK Performance Inc. has released details for its Genesis AR550 sedan for the 2014 SEMA auto show, taking the 2015 Genesis V8's already stellar performance to a whole new level. For the tuner's sixth Hyundai vehicle built for SEMA, ARK injected the Genesis with performance characteristics on par with German super-sedan rivals like Mercedes-Benz AMG and BMW M. The vehicle will be revealed at Hyundai's SEMA press conference on November 4 at 9 a.m. PT.
To build an executive sedan capable of going head-to-head with the world's best competition, ARK focused on fusing supercharged power with head-turning design, setting a new standard for Hyundai performance. The exterior has been modified to accommodate larger wheels resulting in a wider stance, coupled with a lowered suspension setup that results in an overall more aggressive appearance. The interior has also been revised to provide the opulence of a private business jet.
'The AR550 concept focuses on refined performance that integrates directly with Hyundai's 'Design to Empower' vision for the Genesis Sedan,' said Lerry Liu, Marketing Director, ARK Performance, Inc. 'This year we are focused on two core elements all under the new line of ARK Racing (AR) concepts for Hyundai's. First, we focused on the power, handling, and most importantly the sound of the Hyundai power plant. Second, we integrated our high-performance racing technology to introduce a very unique and bold Hyundai vehicle.'
Útilizing Hyundai's award-winning 'Tau' 5.0-liter V8 engine as the powertrain's foundation, the AR550 adds 130 horsepower via the addition of a Rotrex supercharger and ARK free-flow exhaust to help the engine breath. An all new ARK-developed suspension setup reduces body roll and provides a sportier ride, and a Brembo Big Brake Kit with Nitto Tires make sure the car sticks to the road.
'AR Line' exterior modifications include front and rear wide bumpers and fenders, a carbon fiber splitter and rear diffuser and AR headlights. The business jet-like interior is accomplished through Katzkin custom diamond-stitched seats and door panels.
DRIVETRAIN MODIFICATIONS
◾Hyundai Tau 5.0L V8 Engine
◾Rotrex Supercharger
◾ARK Performance Intake System
◾ARK 'AR line' Carbon Engine Cover
◾ARK Downpipes
◾ARK High-Flow Catted Test Pipe
◾ARK GRiP Exhaust System
◾Úpgraded Engine Management
◾ARK Race Spec Driveshaft
◾Engine Úpgrade and Installation
CHASSIS/SÚSPENSION MODIFICATIONS
◾ARK Front Strut Reinforcement Bar
◾ARK Front / Rear Stiffened Sway Bars
◾Airrex Premium Air Suspension System
◾ARK Knuckles and Control Arms
◾Brembo Big Brake Kit (Front / Rear)
◾ARK Lightweight Forged Wheels
◾Nitto Tire NT05 Summer Tires
EXTERIOR MODIFICATIONS
◾AR Aero package by Infinite Auto Design
◾AR550 Wide Front Bumper w/ Carbon Fiber
◾AR550 Wide Rear Bumper w/ Carbon Fiber
◾AR550 Wide Front / Rear Fenders
◾AR550 Side Skirts w/ Carbon Fiber
◾AR550 Rear Trunk Decklid
◾AR550 Design / Mold
◾AR550 Crystal Project Headlights Úpgrade
◾AR550 Exterior Welcome Lighting
INTERIOR MODIFICATIONS
◾Katzkin Custom Diamond Stitched Seats
◾Katzkin Custom Diamond Stitched PanelsSource - ARK Performance / Hyundai
Hyundai Monthly Sales Volume
March 2024
76,920
February 2024
60,341
January 2024
47,543
December 2023
75,164
November 2023
70,079
October 2023
60,805
September 2023
68,961
August 2023
65,046
July 2023
66,527
June 2023
69,351
May 2023
70,001
April 2023
70,812
Recent Vehicle Additions
Related Automotive News
Customized Ford F-150S, Mustangs Share Spotlight At SEMA 2019
DEARBORN, Mich., Oct. 31, 2019 – Ford F-150 and Mustang remain two of the most beloved nameplates on roads everywhere, including roads that lead to the annual Specialty Equipment Market Association show.
It wouldnt be a SEMA show without some...
Kia Motors America Showcases Performance, Style And Luxury At The 2017 SEMA Show
KIA MOTORS AMERICA SHOWCASES PERFORMANCE, STYLE AND LUXURY THROUGH DRIFTING DEMONSTRATIONS, HIGH-PERFORMANCE AUTOCROSS COURSE AND CUSTOM VEHICLE BUILDS AT THE 2017 SEMA SHOW
Kias 2017 SEMA show activation is a fully immersive experience desi...
HYUNDAI FEATURES FIVE CONCEPTS BASED ON 2015 GENESIS, 2015 SONATA AND 2014 GENESIS COUPE AT THE 2014 SEMA SHOW
LAS VEGAS, Nov. 4, 2014 – Hyundai has once again teamed up with some of the biggest names in the automotive tuning community for SEMA 2014. This year, Hyundai focuses on the performance and tuning capabilities of its newest models, the 2015 Genesis and...
MOPAR GOES ALL-IN WITH FLEET OF CUSTOMIZED SEMA SHOW RIDES
The 15,000-square-foot Mopar Specialty Equipment Market Association (SEMA) Show display will feature Chrysler, Jeep®, Dodge, Ram and FIAT brand vehicles personalized with Mopar products
Hundreds of existing and prototype Mopar parts and accessorie...
Hyundai And J. Pangilinan Link Up Again To Create Atlantis Blue JP Edition Genesis Coupe For SEMA Show
COSTA MESA, Calif., Oct. 14, 2013 – Hyundai and tuner John Pangilinan have again linked up, this time to develop a striking JP Edition Genesis Coupe in a custom-developed Atlantis Blue exterior color. Pangilinan is known in the tuner community...