1964 Plymouth Fury

The Plymouth Fury was in production for over two decades, through seven generations of styling, and served many different roles during its existence. It began as a sub-series of the Plymouth Belvedere before moving above the Belvedere for 1959. In 1956 and 1957, it was a unique sandstone white two-door hardtop with gold anodized aluminum trim, and for 1958 it was offered solely in buckskin beige with gold anodized aluminum trim. The 1959 Fury was positioned slightly below the newly introduced Sport Fury and offered in a wider range of body styles that included a four-door sedan, and two- and four-door hardtop. The Sport Fury was available as a convertible and a two-door hardtop, and the station wagon version of the Fury was called the Sport Suburban.

The Fury received all-new styling for 1960, unibody construction, and Chrysler's new ram induction system. Additionally, it was the first year of the new slant-six engine. Engine options included the 318, 383, and 361. The base 225 cubic-inch slant-six offered 145 horsepower and the 383 produced 330 hp.

The Fury was popular during the early 1960s and the leading sales volume model for Plymouth. That trend changed when new styling was introduced in 1962 and the Fury became a downsized model resting on the new Chrysler B-body unibody platform. To help revitalize sales, Plymouth re-introduced the Sport Fury trim package, offered as a convertible or hardtop coupe.

The Plymouth and Dodge vehicles received styling updates and began to grow larger for 1963 and 1964, as the Chrysler Corporation worked aggressively to recapture the buyer's hearts. Sales began to improve for 1964, especially with the two-door hardtop which wore a new slanted roofline.

1964 Plymouth Fury
The world was introduced to the Plymouth Barracuda in April of 1964, joining a lineup that consisted of the Valiant in several different trim levels including the Savoy, Belvedere, and the Fury. The Fury was the top-of-the-line Plymouth and available with a Slant Six or V-8 engines. They were well-equipped with all the features found on the Belvedere line and added a padded dashboard, electric clock, and back-up lamps. Fury lettering could be found throughout the vehicle.

Body styles on the Plymouth Fury included a sedan, convertible, hardtop coupe, and hardtop sedan. Additionally, buyers could purchase the Fury as a 6- or 9-passenger station wagon. The sedan and two-door hardtop coupe be equipped with a six- or eight-cylinder engine while the rest of the body styles came solely with eight-cylinder power.

The Plymouth Sport Fury was again a two-door hardtop coupe or a convertible, wearing wide body-side molding with color insert, Sport Fury lettering and script, Special wheel covers with simulated knock-off hubs, and bucket seats. V8 engines were standard and buyers seeking additional power could equip the Sport Fury with the 426 Super Sport 'Max-Wedge Stage III' V8.

The most popular body style was the sedan with 34,901 examples produced, followed by 26,303 of the two-door hardtop, 13,713 of the hardtop sedan, and 5,173 of the convertible. The combined station wagon production was 8,128 units. The hardtop coupe was the more popular of the two Sport Fury body styles with 23,695 examples built compared to 3,858 of the convertible.

by Daniel Vaughan | Jul 2015