Convertible Coupe
Coachwork: Fisher
Chassis Num: 2B15097
Sold for $43,700 at 2012 Bonhams.
The LaSalle Company was positioned to fill in a price gap within the General Motors hierarchy, more specifically between Buick and Cadillac. It was more than that; it was a new brand with a sporty, stylish character. The cars wore a design by Harley Earl, a young designer who ended up working for GM for 32 years.

The 1937 LaSalle models were very similar to 1936 entry-level Cadillac Series 60, and both shared a 124-inch wheelbase. The LaSalle shed 1934-36's L-head straight-eight in exchange for the V-8 from the previous year's Cadillac Series 60. The engine displaced 322 cubic-inches and offered 125 horsepower, an improvement of 20 from the year before. The 1937 LaSalle's also featured a new hypoid axle which allowed a lower drive-shaft and floor for two inches of added headroom.
For 1937, sales were strong - an all-time high in fact, with 32,000 units sold. Sales more than doubled over the prior year. Another accomplishment for this year was being chosen to be the pace car for the Indianapolis 500.

This 1937 LaSalle Series 50 Convertible Coupe wears an older restoration. The car features a rumble seat and side-mounts.

In 2012 the car was offered for sale at the Quail Lodge Sale in Carmel, CA presented by Bonhams. As bidding came to a close, the car had been sold for the sum of $43,700, including buyer's premium.
By Daniel Vaughan | Oct 2012

Chassis# 2B15097

2012 Bonhams - Quail Lodge Sale
Sale Price$43,700

Analysis

Chassis number 2B15097 Auction Sales History
2012$43,700

2016 1
2015 1
2013 2
2012 1
2011 2
2010 2
2009 3
2008 1
2007 1
2005 2

YearAvg. SaleHigh Sale# of Sales
2016$59,950$59,9501
2015$37,950$37,9501
2013$39,600$40,7002
2012$43,700$43,7001
2011$12,925$15,9502
2010$35,475$51,7002
2009$17,083$28,6003
2008$66,000$66,0001
2007$27,000$27,0001
2005$44,000$52,8002

Recent Sales

(Data based on Model Year 1937 sales)
1937 LaSalle Convertible Coupe
Sold for $59,950
  2016 Auctions America : Auburn Fall
 
1937 LaSalle Series 50 Convertible Coupe
Sold for $37,950
  2015 Auctions America - California
 
1937 LaSalle Model 5027 Rumble Seat Sport Coupe with Dual Sidemounts
Chassis#:Chassis#:2239275
Sold for $38,500
  2013 Bonhams - Boca Raton Concours d'Elegance
 
1937 LASALLE SEDAN
Chassis#:Chassis#:2258980
Sold for $40,700
  2013 Barrett-Jackson Scottsdale
 
1937 LaSalle Model 50 Convertible Coupe
Chassis#:2B15097
Sold for $43,700
  2012 Bonhams - Quail Lodge Sale
  
1937 LASALLE TOURING SEDAN
Sold for $9,900
  2011 Auctions America - Spring Carlisle
 
1937 LASALLE STREET ROD
Sold for $15,950
  2011 Auctions America - Fort Lauderdale
 
1937 LASALLE 4 DOOR SEDAN
Sold for $19,250
  2010 Barrett-Jackson Auction - Las Vegas
 
1937 LaSalle Convertible Sedan
Chassis#:2247046
Sold for $51,700
  2010 RM Auctions - Vintage Motor Cars of Meadow Brook
    
1937 CADILLAC LASALLE 50 TOURING SEDAN
Sold for $17,500
  2009 Carlisle Auction - 09 Fall Carlisle Collector Car Auction
 
1937 LaSalle Ambulance
Chassis#:Chassis#:2250229
Sold for $5,148
  2009 Bonhams - Bicentennial Pavilion at Hotel Murano
 
1937 LaSalle Series 50
Chassis#:2B22334
Sold for $28,600
  2009 Worldwide Auctioneers : The Houston Classic Auction
    
1937 LaSalle Opera Coupe
Chassis#:Chassis#:2B8378
Sold for $66,000
  2008 RM Auctions - The Astor Collection
 
1937 La Salle Series 50 Opera Coupe
Sold for $27,000
  2007 The Florida Collector Car Auction
 
1937 LaSalle Opera Coupe
Chassis#:Chassis#:322625
Sold for $35,200
  2005 Vintage Motor Cars at Meadow Brook Hall
 
1937 LaSalle Series 37-50 Sport Coupe
Chassis#:Chassis#:2B24856
Sold for $52,800
  2005 Vintage Motor Cars at Meadow Brook Hall
 
1937 LASALLE 50 COUPE
Sold for $29,150
  2004 Barrett-Jackson - Scottsdale 2004
 
1937 La Salle Convertible
Sold for $80,560
  2003 Michigan Fall Classic Car Auction
 
1937 LASALLE FOUR DOOR
Sold for $6,500
  2003 Kruse Auction - Gonzales, LA
 
1937 LASALLE 50 COUPE
Sold for $24,200
  2003 Barrett-Jackson - Scottsdale 2003
 

No Sale

1937 LaSalle Series 50's that have appeared at auction but did not sell.
VehicleChassisEventHigh BidEst. LowEst. High
1937 Cadillac LaSalle 50 Touring Sedan22615562010 Carlisle Auctions Spring Auction$16,000  
1937 CADILLAC LA SALLE MDL 50 2006 Palm Springs Exotic Car Auctions November 1719, 2006$13,500  
1937 LaSalle Sport Coupe2B248562004 Vintage Motor Cars at Meadow Brook Hall$43,000$55,000$65,000
1937 La Salle Convertible 2003 Toronto International Fall Classic Car Auction$91,000  

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