Vehicle Profiles

Victoria
Designer: Dietrich

Chassis Num: 76722

Packards twelve cylinder cars were originally known as the 'Twin Six'. It was a 60-degree V12, with two blocks of six cylinder set on an aluminum crankcase. It was designed by chief engineer Jesse Vincent, and gave the engine a displacement size of....[continue reading]

Victoria
Designer: Dietrich

Chassis Num: 76765
Engine Num: 753696

Packard produced their first automobile in 1898 from their factory in Warren, Ohio. James Doud Packard managed the finances while James Ward Packard oversaw production. Within a few years, the company moved to Michigan to be closer with their Detro....[continue reading]

Phaeton

Chassis Num: 7IIIG

This 11th Series Packard Eight is powered by a 319 cubic-inch L-head eight-cylinder engine delivering 120 horsepower. There is a three-speed manual transmission and four-wheel mechanical drum brakes. The Tenth Series Packard introduced new X-braced f....[continue reading]

Phaeton

The Packard 1104 Super Eight, with a length of 142 inches, was produced from August 1933 until August 1934 alongside the shorter 1103 and longer 1105. The 11th series is often considered to be the ultimate Senior Packard as it was the last car with c....[continue reading]

Victoria
Designer: Dietrich

Engine Num: 752927

In 1899, James Ward Packard debuted his first automobile. During the birth of the automobile, there would be many would-be automobile moguls. By the 1930s, however, the list of early contemporaries had fallen by the wayside. The Packard remained and ....[continue reading]

Club Sedan

Chassis Num: 756-319
Engine Num: 753896

This Packard is a Club Sedan and was the 319th of 325 produced on the 142-inch wheelbase Super Eight chassis. It was originally delivered to Brooklyn, New York and has a history that can be traced back to 1950, with the ownership in the Empire State ....[continue reading]

Phaeton

This car debuted at the New York Auto Show in 1934. The eye-catching color known as 'Orello', which Packard often used for cars destined for major auto shows, but never listed as a catalogue color, is quite extraordinary. Herbert and Agnes Greer, of ....[continue reading]

Victoria
Designer: Dietrich

Chassis Num: 752388
Engine Num: 752400

The 1934 Packard models were designated the Eleventh Series and they represented the height of the company's pre-war efforts. These were the final models with traditional open fenders and the upright radiator shell for which the company had become we....[continue reading]

Phaeton

By 1934, Packard sales had slowed considerably as the American economic depression continued. The Company's Eight far outsold the more expensive Super Eight and Twelve.....[continue reading]

Phaeton

This Packard Model 1104 Phaeton rides on a wheelbase that measures 142 inches and is powered by a 385 cubic-inch straight-eight engine producing 145 horsepower. In 1934, the car sold for $3090. It is equipped with dual sidemounts, clock, cigar lighte....[continue reading]

Coupe Roadster

Chassis Num: 75935
Engine Num: 752262

This Coupe Roadster wears an older restoration but is reported to be in great mechanical condition. It has a new boot cover and new pile carpeting. The complete ownership history is unknown.....[continue reading]

Coupe Roadster

Chassis Num: 759143

This Series 1104 Super 8 Packard was entered by Dr. Barbara Atwood in the 1985 Great American Race. This re-enactment was to honor the Packard Model F Runabout that traveled from San Francisco to New York in June of 1903. This amazing accomplishmen....[continue reading]

Coupe Roadster

This 1104 Super Eight Packard wears a Coupe Roadster body and has never been restored. It has recently been removed from its resting place, in dry storage, where it had been for around three decades. It is painted green. It is believed that a re-p....[continue reading]

Phaeton

This is the lowest-numbered 1934 Packard 1104 Super Eight Seven Passenger Phaeton. It sold for $129,250 at the 2006 Christies Auction at the 2006 Greenwich Concours d'Elegance.....[continue reading]

Victoria
Designer: Dietrich

Packard was one of the earliest automobile makers and produced their first car in 1899. In the early days of motoring, hundreds - even thousands - of auto companies came and went but few survived the years. Packard not only survived, but thrived by f....[continue reading]

Coupe

Chassis Num: 753291
Engine Num: 753217

The current owner of this Series 1104 Super Eight Two-Passenger Coupe acquired it a few years ago from a previous long-term caretaker on the East Coast. It has an older but well-preserved restoration, and is finished in two-tone color scheme of red w....[continue reading]

Coupe Roadster

Engine Num: 753642

The Packard catalog was expanded for 1934, from six models on five wheelbases to six wheelbases and a full nine different models. This Eleventh Series had new fender contours, with the fronts curving downward nearly to the front bumper. Inside, there....[continue reading]

Coupe Roadster

Packard introduced its Eleventh Series cars in August 1933 and it remained in production for two years. Three models, the 8-cylinder Eight and Super Eight, and the V12 engined Model Twelve were available in 41 different combinations of wheelbases and....[continue reading]

Victoria
Chassis #: 76722 
Victoria
Chassis #: 76765 
Phaeton
Chassis #: 7IIIG 
Phaeton
 
Victoria
 
Club Sedan
Chassis #: 756-319 
Phaeton
 
Victoria
Chassis #: 752388 
Phaeton
 
Phaeton
 
Coupe Roadster
Chassis #: 75935 
Coupe Roadster
Chassis #: 759143 
Coupe Roadster
 
Phaeton
 
Victoria
 
Coupe
Chassis #: 753291 
Coupe Roadster
 
Coupe Roadster
 

History

The Packard Motor Company relied on making luxurious cars that were highly refined, fitted with luxurious coachwork, and powered by proven engineering. This belief had placed them among the elite in the auto industry during the early 1900s. As the world entered the Great Depression, the Packard Company was one of the few that managed to survive. In fact, they outsold all of their competitors combined. They had entered the Depression in excellent financial health and they emerged with strong financial footing. But the post depression era had them worried, as the number of potential buyers had dwindled as fortunes were lost. Production had dropped nearly half each year when compared with the previous, from 1929 to 1933. In response to the decline, Packard continued to make improvements each year.

In 1932, Packard introduced their Ninth Series. It featured many improvements which helped segregate it from other automakers in the industry. Improvements included a revised steering geometry which made steering smooth and easy. Braking was equally as easy thanks to the new driver adjustable power assisted braking system. The shifting action and clutch were improved making driving a very enjoyable activity. The drivers workload was eased even further with the spark advance and automatic choke.

By making these changes they attracted a growing segment of buyers and drivers - woman.

The 1933 Packard's were called the Tenth Series cars as the company still refused to adopt the convention of the model year system which called for new cars to be introduced in September or October to coincide with the auto show schedules. The following year, the reluctantly joined with other manufacturers which resulted in a shorted run for the tenth series, lasting just seven months. The new Packard model line was introduced in the fall. Because of the seven month production lifespan of the Tenth Series, very few were produced making them very rare in modern times.

The Tenth Series were given a new X-braced frames, dual coil ignition, and downdraft carburetors. The styling was updated with skirted fenders and a 'V'-shaped radiator shell. The interior featured upgraded trim and a new aircraft inspired dash.

Packard continued to offer three chassis, the Eight, Super Eight, and the Twelve. The Super Eight and Twelve both rested on a wheelbase that measured 142-inches and had a hood that was nearly six-inches longer than the Eight. The fenders were longer as well.

The bodies on the Twelve's and Super Eight were interchangeable, with the Super Eight featuring an eight-cylinder engine while the Twelve featured a twelve cylinder engine. During this time, Packard also produced the Eight, which had a smaller wheelbase size and the eight-cylinder engine. The Super Eight and Twelve differed by interior appointments and engine size. The bodies were constructed of wood and steel.

In 1936 Packard was producing their Fourteenth Series as the number thirteen had been skipped. It is believed that thirteen was not used due to superstitious reasons. The Fourteenth Series was the last year for Bijur lubrication, ride control, a semi-elliptic suspension, mechanical brakes, heavy vibration dampening bumpers and the 384.4 cubic inch straight eight engine. It was also the last year for the option of wire or wood wheels.

In 1936 the fourteenth series received a new radiator which was installed at a five-degree angle. The Super 8 had a new sloped grille with chrome vertical bars which gave the vehicle a unique look and served as thermostatically controlled shutters which opened or closed based on engine heat. The headlight trim, fender styling, and hood vents saw minor changes. A new Delco-Remy ignition system was the new updates for 1936 under the bonnet.

For 1936 there were a total of 1,492 Super Eights constructed.


By Daniel Vaughan | Apr 2008

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