Skip to main content

1925 Chevrolet Series K Superior news, pictures, specifications, and information
Touring
 
Danish-born William S. 'Big Bill' Knudsen helped Henry Ford figure out how to produce Model T's by the millions. In early 1924 Knudsen shocked the industry by moving to General Motors, where he took command of the Chevrolet brand and car, brought into the GM fold by Billy Durant. Knudsen immediately challenged Chevy dealers to match Ford sales 'one for one' - a seemingly impossible goal as nearly half of all new cars sold at the time were Fords.

Knudsen and a talented team of managers instituted a policy of continuous improvement for the 4-cylinder Chevy. By 1925, the aptly named Superior K Chevrolet was a worthy competitor to the Model T Ford.

The Chevrolet 4-cylinder engine featured overhead valves and produced 26 horsepower, while the Model T's L-head four was rated at 20 horsepower. Chevy had a conventional 3-speed manual transmission, but Ford clung to the 2-speed planetary gearbox used in Model Ts since 1908. Buyers noticed and Chevy sales soared to 341,281 for 1925. The battle for sales supremacy had been joined.

In 1925, a Superior K Touring such as this one listed for $525. That price included an electric starter and wood-spoke wheels. Bumpers, though, were optional. This example was found in a barn around 1970 and was subsequently restored. It is believed to have traveled only 31,000 miles since new.
The Series K Superior Chevrolet was an improved version over the prior year and brought with it many important updates and modifications. It still rode on a 103-inch wheelbase but was now powered by an improved powerplant. The 171 cubic-inch four-cylinder engine produced 26 horsepower and was mated to a manual gearbox. The gearbox had also been updated with a new single dry plate clutch replacing the old cone clutch style. The ride and handling was vastly improved by the removal of quarter-elliptic rear springs with semi-elliptic springs. The brakes measured 11-inches in diameter and operated on the rear wheels.

The cost to own a new Superior Series K Touring car was $525, nearly twice as much as the Ford Model T which cost $290.

The Touring cars, as well as the roadsters, were given wood-spoke wheels. The coupes and sedans, on the other hand, had steel-disc wheels.

In total, 519,229 examples were produced.

By Daniel Vaughan | Aug 2008
Recent Vehicle Additions

2017 GMC Yukon

1982 Fiat X1/9

1978 Lancia Beta

1966 Lancia Flavia

1962 Mercedes-Benz 300d

1962 Chrysler New Yorker
"
FORD DRIVING PERFORMANCE INNOVATION TO NEW LEVELS; MORE THAN 12 VEHICLES COMING FROM NEW GLOBAL TEAM
 ◾Ford bringing more global performance vehicles to customers worldwide; more than 12 new performance vehicles through 2020 – including Focus RS – to be available globally ◾Ford uniting regional performance engineering and racing teams as one global team under Ford Performance, delivering more new vehicles and parts, more quickly Ford will deliver more than 12 new performance vehicles for global enthusiasts through 2020, as the company announced today its new global Ford Performance team. ...[Read more...]
FORD DEARBORN TRUCK PLANT CELEBRATES 10 YEARS OF SUSTAINABLE MANUFACTURING; PREPARES TO BUILD ALL-NEW 2015 FORD F-150
◾Along with Dearborn Truck Plant marking 10 years of sustainable manufacturing and 2.6 million units of Ford F-150 production, Ford Rouge factory tour celebrates its 10th year; a complete tour renovation starts this summer ◾Dearborn Truck Plant upholds Ford's blueprint for sustainability through its living roof and recycling programs; the facility has recycled more than 20 million pounds of cardboard, paper, plastic and wood since its opening ◾Dearborn Truck Plant will begin building the all-n...[Read more...]
FORD CELEBRATES AUSSIE UTE'S 80TH ANNIVERSARY AS THE PIONEER OF THE COMPANY'S GLOBAL TRUCK LEADERSHIP
◾Ford celebrates the 80th anniversary of its ute – the forerunner of modern pickup trucks – based on the first sale to a Melbourne-area farmer in February 1934 ◾A 23-year-old Ford Australia designer created the ute by listening to the farming family's request for a vehicle with more utility ◾Ford's truck teams translate customer needs into innovations more than ever, including the all-new 2015 F-150 with high-strength, military-grade, aluminum alloys throughout the body ◾Ford sold more than o...[Read more...]
Ford Motor Company Fund Opens New Center In Southwest Detroit, Creates Unique Community Hub In Key Neighborhood
 ◾Ford Motor Company Fund opened a new community center to support the rebuilding of Detroit and a growing neighborhood in the city ◾New Ford Resource and Engagement Center in southwest Detroit is providing a community gathering space for residents to develop new talents, learn new skills and obtain needed services ◾The new center is the focal point of a unique partnership that builds on support from the city of Detroit and brings together divergent organizations in support of a vital community...[Read more...]
Classic Motorcar Holds Grande Salon Auction During Glenmoor Gathering
1912 Edsel Ford Model T Six Cylinder Speedster to Cross the Block CANTON, Ohio - Classic Motorcar Auctions LLC will hold their 3rd annual Grande Salon Auction Sept. 15-16, 2012 during the Glenmoor Gathering event at the historic Glenmoor Country Club in Canton, Ohio. The Grande Salon Auction will feature more than 150 antique, classic and sports cars as well as various automotive memorabilia up for bid. Vehicles will be available for preview on Friday, Sept. 14 from 1-8 p.m. The a...[Read more...]

150
210
Astro
Avalanche
Aveo
Bel Air
Beretta
Biscayne
Blazer
C10 / K10
Camaro
Cameo
Caprice
Cavalier
Chevelle
Citation
Cobalt
Colorado
Corvair
Corvette
Corvette GTP
Cruze
DB Master
Deluxe Series
El Camino
El Morocco
Equinox
Express
Fleetline
Greenbrier
HHR
Impala
Kingswood
Laguna
Malibu
Metro
Model 3100
Model H
Monte Carlo
Monza
Nova
Prizm
RPO B2K Twin Turbo
S-10
Series 490
Series C
Series L
Silverado
Sonic
Spark
Special Series
SS
SSR
Styleline
Suburban
Tahoe
Task Force (Apache)
Tracker
TrailBlazer
Traverse
Trax
Uplander
Vega
Venture
Volt

© 1998-2016. All rights reserved. The material may not be published, broadcast, rewritten, or redistributed.