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Image Left 1963 Polara
 

1964 Dodge Polara news, pictures, specifications, and information

Convertible
 
This car is one of 12 built and is a 50th anniversary car. It is one of the first early muscle cars with its rare 426 cubic-inch Hemi engine with a four-speed transmission. The current owner purchased the car from the original owner.
The name Dodge Polara first appeared in 1960 and was used on Dodge's full-size vehicle. The name would continue to adorned Dodge vehicles in various forms unti 1973.

When introduced, the Dodge Polara's design was similar to vehicles of the prior years, continuing the 'Forward Look' design of Virgil Exner. In the front was a small grille accompanied by a large front bumper. In the rear were taillights termed 'jet pods'. The lights were larger than what they needed to be with part of their purpose to aid in the futuristic look of the vehicle. Tail fins were part of the ensemble. There were to tail lights with the lower light built into the rear bumper. Chrome and trim were used extensively on the vehicles exterior. On the interior the vehicle was adorned in plush fabrics, appropriate since this was Dodge's near top-of-the-line vehicle.

The jet influenced tail lights, futuristic looking tail-fins, extensive use of chrome, and 'Forward Look' design of the Dodge Polara was not enough to stimulate sales in 1960. The Matador was partly responsible for the slow sales so in the following year, the Matador was no longer offered for sale. The Polara was given styling updates and various changes but this did little to increase sales as many consumers were more interested in the conventionally style, mid-sized Dodge Dart.

A few of the changes that occurred on the Dodge Polara in 1961 were enlarging the cars tail fins and reversing their direction, meaning they grew larger as they crept towards the rear window. In the front the larger bumper treatments were replaced in favor of a more simple design. The concave grille from the Dodge Dart could now be found on the Dodge Polara. The result of the work of Exner's styling department was a unique design and something that was different from anything else on American roads at the time. Unfortunately, the American public did not favor the design and sales were dismal, with only 14,032 units produced. This was one of the lowest figures for the Dodge Marque since the early 1910's.

Change was obviously needed. For 1962 the Polara was moved to a smaller platform, now just 116 inches. The change had come as a last-minute decision in an effort to mirror the moves Chevrolet were making with their designs. Chevrolet was downsizing all of their products. Dodge designers were forced to revise their designs to more compact configurations. When Chevrolet rolled out their new products in 1962, the Chrysler Corporation were surprised to see that what was thought to be a down-size of all their products was merely the inclusion of smaller products to their mid and full-size line-up. Chevrolet had their full-size Biscayne, Bel Air, and Impala. The Chevy II was now their compact vehicle. As a result Dodge and Chrysler offered smaller cars than their competitors in 1962. The public and press were not impressed with the new designs, finding them awkward. Sales remained low.

The Dodge Polara 500 was introduced in 1962 as a two-door hardtop coupe. A few months later a convertible and four-door hardtop version was added.

It took a few years to recover but by 1965 the Dodge Polara was again sitting atop of a full-size platform and offered in a variety of body styles including sedans, hardtops, station wagons, and more. From 1965 through 1968 the vehicle was given yearly updates to its square-edged styling design. The square design of the Polara was a major departure of the rounded design of just a few years prior. In the front were dual headlights on each side of the vehicle. The dual headlight design was integrated into the grill and positioned above the chrome bumper.

Revisions to the interior occurred in 1966 with the inclusion of a telescopic and tilt steering wheel and four-passenger seat belts. Front shoulder belts were offered as optional equipment. The automatic transmission was given a reverse lockout button. The door handles were moved to the front edge of the armrests in an effort to improve safety.

The top-of-the-line Polara was the Monaco two-door hardtop in 1965 and the following year it became its own model. When it became its own model it was offered in a variety of body styles. The Monaco of 1966 was very similar to the Polara. The rear tail-lights gave the greatest clue to the vehicles differences. The Monaco had full-length tail lights which extended the entire length of the trunk area. The Polara's taillights were much smaller.

In 1966 both the Monaco and the Polar grew by six inches. Disc brakes were available on all full-size Dodge vehicles. Station wagons were given disc brakes as standard equipment.

In 1969 the Chrysler line-up received updating with the designs becoming more round. This was called the 'Fuselage Look.' There were few changes for the Polara from 1969 until its demise in 1973.

The name 'Polara' resurfaced in 1977 in Brazil where it was used on re-badged versions of Chrysler Avenger. Production continued in this region until 1981.

By Daniel Vaughan | Dec 2006
Mecum Hits East Coast with 1,000 Collector Cars and Vintage Motorcycles in Harrisburg
Auction Slated for July 24-27 at Pennsylvania Farm Show Complex and Expo Center Walworth, WI - July 9, 2014 -- Mecum Auctions, the largest collector car auction company in the world, will conduct its first-ever auction in Harrisburg this July 24-27 at the Pennsylvania Farm Show Complex and Expo Center with an estimated 1,000 collector cars expected to cross the auction block Thursday through Saturday and 200 motorcycles on Sunday. Featured consignments include a well-docume...[Read more...]
Mecum Raises The Bar In Seattle – $3.5 Million For 1971 Hemi 'Cuda Convertible
Record-Setting Sale for the Crown Jewel of Muscle Cars makes History in Emerald City Walworth, WI - June 17, 2014 -- With Mecum Auctions in town, downtown Seattle was electric this past weekend. The buzz around the Emerald City was Major League Baseball and major league muscle cars. As the Seattle Mariners battled the Yankees and Rangers next door at SafeCo Field, Mecum Auctions and collector car enthusiasts from around the region converged to the auction block at CenturyLink F...[Read more...]
United States Postal Service Puts Its Stamp On Mecum In Indy
Muscle Car Stamps Dedication Tour Continues at Original Spring Classic May 14-19 As the original, largest and best muscle car auction in the world, Dana Mecum's 26th Original Spring Classic has established itself as the premier venue for all things muscle and consequently the perfect place for the U.S. Postal Service to highlight its five new limited edition stamps featuring iconic muscle cars. The stamps will be featured on display and be available for purchase throughout the entirety...[Read more...]
Final Countdown Underway To South Florida's Premier Collector Car Auction
• Auctions America kicks off its 2013 auction season, March 22-24 with its highly anticipated Fort Lauderdale Collector Car Auction • Celebrating its 11th year, the multi-day auction features more than 550 quality collector cars • Latest feature attractions include an outstanding 1963 Shelby Cobra and a 1974 Ferrari Dino 246 GTS • Digital catalog now available for download at auctionsamerica.com AUBURN, Indiana (February 27, 2013) – With the final countdown underway to its highly an...[Read more...]
RICHARD PETTY DEDICATES MUSCLE CARS FOREVER STAMPS
Raw power gets a stamp of its own today as seven-time NASCAR National Champion Richard Petty helps dedicate the America on the Move: Muscle Cars Forever stamps. Petty, his son Kyle and Postmaster General Patrick Donahoe will dedicate the limited-edition stamps at the Daytona International Speedway where 'The King' won a record seven Daytona 500 Championships. Typically equipped with big, powerful engines, these high-performance vehicles began roaring across America in the 1960s. The limite...[Read more...]

Arrow Right 1964 Dodge models
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Collectible: A Gathering of the Exceptional and Captivating
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Average Auction Sale: $25,707

 
Dodge: 1961-1970
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Dodge
Monthly Sales FiguresVolume
June 201450,314 
May 201457,923 
April 201453,463 
March 201460,575 
February 201449,744 
January 201434,905 
December 201347,689 
November 201341,506 
October 201345,314 
September 201348,576 
August 201352,858 
July 201341,986 
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Image Left 1963 Polara
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