LORD MARCH OPENS 2016 FESTIVAL OF SPEED WITH BMW i8 RUN

June 23, 2016 by Goodwood

This year's Goodwood Festival of Speed has kicked off in style, with Lord March completing the very first run of the weekend up the famous 1.16-mile hillclimb course in a BMW i8.

BMW is this year's Honoured Marque and is celebrating its centenary at the event, with displays showcasing its storied M Sport performance range, as well as looking forward to its next 100 years with a focus on its electric offerings in the i range of products.

The first run being completed in the futuristic, all-electric i8 fits perfectly with BMW's theme examining the future of mobility.

Meanwhile, visitors have been pouring into the beautiful Goodwood Estate despite the murky weather to see nearly 30 brand new cars make some form of debut at today's Moving Motor Show, part of the newly-introduced Press & Preview Day.

Today's Moving Motor Show allows visitors to get up close and personal with some of the most exciting new cars – some of which have not even gone on sale yet.

It also provides a sneak preview of all of the main Festival of Speed show content, including the Michelin Supercar Paddock, Cartier Style et Luxe Concours d'Elegance, Goodwood Aviation Exhibition, the spectacular motorcycle stunts of the GAS Arena and the amazing cars that will be sold in the Bonhams Auction.