Yokohama Becomes Official Tyre Partner To The Silverstone Classic

by Silverstone Classic | May 10, 2018

•Yokohama supports festival for the first time ever

•Association reflects Yokohama's rich motor sport heritage

•A range of festival highlights to carry the tyre manufacturer's name

With a history spanning more than 100 years which includes numerous motor sport championship victories and titles, premium tyre manufacturer Yokohama has become the Official Tyre Partner of the Silverstone Classic.

The event is the world's largest classic motor racing festival and will see thousands of motorsport and classic car fans from all corners of the world flock to Silverstone circuit from the 20-22 July for three days of action packed historic motor racing, displays from over 100 car clubs, air displays, live music and a host of other entertainment.

As the Official Tyre Partner, Yokohama will lend its name to several of the festival's highlights including the Yokohama Trophy for FIA Masters Historic Sports Cars, the Yokohama Silverstone Classic Supercar Track Parade and Paddock Display, and the company will also present the Yokohama Silverstone Classic Club Car of the Show Award.

'Yokohama has a rich and successful heritage around the globe in all forms of motor sport so it's fantastic that we'll be playing an integral part of this year's Silverstone Classic festival,' comments David Seward, Managing Director, Yokohama HPT. 'We look forward to seeing some historic racing greats being put through their paces at Silverstone Circuit during the event as well as meeting up with the thousands of fans who will be cheering them on.'

Today, Yokohama supplies tyres to drivers competing in 30 motorsport series in the UK including circuit racing, rally and rallycross. Its tyres are also used in the FIA World Touring Car Cup. However, its motor sport pedigree extends even further having previously secured race honours with competitors in the British and European Touring Car Championships, the 24 Hours of Le Mans, 24 Hours of Spa and the European Formula 3 Championship to name a few.

As well as its highly regarded competition tyres, Yokohama produces a comprehensive range of passenger car tyres which are increasingly fitted by the world's leading vehicle manufacturers as original equipment. Indeed, vehicles including the new BMW M5 and X3 models, the Mercedes-Benz AMG E43 and the Porsche 911 all now come fitted with Yokohama's top of the range ADVAN Sport V105 tyre as standard.

Those attending the Silverstone Classic Preview Day last week will have seen a Yokohama display in the paddock showcasing one of just ten David Brown Automotive Speedback Silverstone Editions, which delivers 601 horsepower from its mighty supercharged V8 engine and is fitted with Yokohama tyres.

'We are delighted that a company of Yokohama's heritage and sporting pedigree will be our Official Tyre Partner,' enthused Event Director, Nick Wigley. 'More importantly, Yokohama is going to be a proactive partner helping us to deliver even more benefits to all those attending the Silverstone Classic whether competitors, enthusiasts or car club members.'

All tickets for this year's Silverstone Classic must be purchased in advance. As has proved so popular in the past, all admission provides free access to both Silverstone racing paddocks, all open trackside grandstands, live music concerts on Friday and Saturday evenings (topped by Soul II Soul and UB40 respectively), air shows, Drive Live test drives, funfair rides and the vast majority of the epic family entertainment on offer. Options for camping and hospitality are also available. Full details of all 2018 ticket prices are detailed on the silverstoneclassic.com website.

Photo credit: Silverstone Classic
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