Mitsubishi Eclipse Cross Wins RAF Award For Best Market Newcomer In Russia

March 29, 2019 by Mitsubishi Motors in the UK

The Mitsubishi Eclipse Cross has been awarded 'Best Market Newcomer' at the RAF (Russian Automobile Forum) award ceremony, held at the Radisson Royal Hotel in Moscow during March.

The Mitsubishi Eclipse Cross SUV first appeared in dealerships across Russia in April 2018 and immediately attracted the attention of Russians with its bright design, high specification level and SUV capabilities. In 2018, the Mitsubishi Eclipse Cross collected many awards across the world as well as achieving a Euro NCAP five star safety rating.

Osamu Iwaba, President and CEO of 'MMC Russia', said: 'The Eclipse Cross SUV has won a number of prestigious awards in different countries, but this is the first in Russia. We are especially pleased to be leaders in the category 'Best Market Newcomer' because it shows the great interest that Russians have with this model and their loyalty to the Mitsubishi brand. I want to thank the entire team of MMC Russia and our partners for their work on the successful launch of the Mitsubishi Eclipse Cross.'

For more details about the Mitsubishi Eclipse Cross line-up please visit www.mitsubishi-cars.co.uk/new-cars/eclipse-cross/

ABOUT MITSUBISHI MOTORS

Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors' DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its 'Drive your Ambition' tagline – a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.

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Photo credit: Mitsubishi Motors in the UK
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