100 Years of Shaping Automotive History: Chrysler's Century of Innovation

by Chrysler | April 17, 2025
• Chrysler is revving up for an exciting celebration marking 100 years of pioneering innovation and iconic vehicles that have shaped the American automotive landscape over the last century
• 1924 Chrysler Six, 2025 Chrysler Pacifica Plug-in Hybrid and Chrysler Halcyon Concept will be spotlighted at NYIAS, which is marking its 125th anniversary
• Original 1924 Chrysler Six on display is the same vehicle that debuted at the 1924 National Automobile Show in New York City
• Details on Chrysler Century of Innovation events and initiatives will be shared and activated throughout the year, including showcasing 100 years of iconic vehicles and industry innovations
• Chrysler Century of Innovation social media campaign will feature multi-part video series of iconic vehicles, concepts, innovations and moments from Chrysler's 100 years
Auburn Hills, Mich. - Chrysler is celebrating a Century of Innovation, honoring 100 years of bringing to life groundbreaking Chrysler sedans, minivans, convertibles and crossover vehicles filled with innovative, first-ever features and technologies that have influenced culture, impacted the economy and contributed to Chrysler becoming a part of the fabric of automotive history.
'Chrysler holds a significant place in automotive history and culture and has been a symbol of innovation and resilience for 100 years,' said Chris Feuell, Chrysler CEO. 'It's an entire century of innovation: from its introduction of the HEMI® V-8 engine, to the creation of the minivan segment and Stow 'n Go seating. As one of the original Big Three, Chrysler contributed to industrial growth and influenced culture with iconic vehicles like the Chrysler 300. Chrysler is more than just a car brand, it's a key part of the automotive industry.'
Chrysler is kicking off its 100-year anniversary celebration April 16-27, 2025, at the 2025 New York International Auto Show (NYIAS), as the show celebrates its 125th anniversary this year. The Chrysler exhibit will include a special three-vehicle display that showcases the brand's iconic past, segment-leading present and bright future: the 1924 Chrysler Six, 2025 Chrysler Pacifica and Chrysler Halcyon Concept.
The Chrysler display in New York is just the start of the brand's Century of Innovation celebration. Chrysler officially rings in 100 years on June 6, 2025 — the date Maxwell Motors officially became Chrysler Corporation with Walter P. Chrysler as president — featuring a dynamic lineup of initiatives and events to honor its 100-year history.
The Chrysler Century of Innovation social media campaign will feature a multi-part video series taking an in-depth look at iconic vehicles, groundbreaking concepts, technological innovations and historic moments from Chrysler's 100 years.
Photo credit: Chrysler
posted on conceptcarz.com
• Chrysler marks 100 years on June 6, 2025, and is kicking off its centennial at the New York International Auto Show (NYIAS) with a special three-vehicle display that showcases the brand's iconic past, segment-leading present and bright future
• For more information on the Chrysler Century of Innovation celebration, visit Chrysler.com
posted on conceptcarz.com
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