1957 Chevrolet Series 3100 Cameo Pickup

The second post-war generation Chevrolet Cameo was introduced on March 25th, 1955, and it made automotive styling history by incorporating car-like lines into the pickup bed exterior. Sales were sluggish mostly due to high prices, which translated into low production figures.

The Model 3124, dubbed the Cameo, was designed by Charles Jordan and would be the foundation of what would later become known as the SUV. One of the most innovative features of the cameo was a widened cargo box and the lack of pontoon fenders that had previously been standard on all pickups.

In 1957, Chevrolet produced just 2,572 examples of the Cameo. This vehicle was given a restoration in late 2002. The following year, it was acquired by its current owner. The car is finished in a blue and cream two-tone paint scheme, a revised double-trapezoid chrome grille, chrome wheel accents and rear fender moldings.

In 2011, the car was offered for sale at the Gooding & Company auction in Scottsdale, Az. It was estimated to sell for $50,000 - $60,000 and offered without reserve. As bidding came to a close, the car had been sold for $34,100, including the buyer's premium.

By Daniel Vaughan | Feb 2011