1968 Mercury Cougar Specifications

These are standard specifications for the 1968 Mercury Cougar, not necessarily specifications for the vehicle(s) in the photo(s).
Engine Location : Front
Drive Type : Rear Wheel
Production Years for Series : 1967 - 1970
Price : $2,930-$3,230
Weight : 3095 lbs | 1403.868 kg
V 8
Displacement : 4949 cc | 302.0 cu in. | 5.0 L.
Power : 210 HP (154.56 KW) @ 4600 RPM
Bore : 4.0 in | 102 mm.
Stroke : 3.0 in | 76 mm.
Compression : 9.0:1
Cylinder Block : Cast-iron
Autolite C8AF-9510-AF 2-barrel carburetor
V 8
Displacement : 6391 cc | 390.0 cu in. | 6.4 L.
Power : 265 BHP (195.04 KW) @ 4400 RPM
Bore : 4.1 in | 103 mm.
Stroke : 3.8 in | 96 mm.
Compression : 9.5:1
Main Bearings : 5
Cylinder Block : Cast-iron
Holley C8AF-9510-M 2-barrel
V 8
Displacement : 6391 cc | 390.0 cu in. | 6.4 L.
Power : 280 HP (206.08 KW)
Bore : 4.1 in | 103 mm.
Stroke : 3.8 in | 96 mm.
Cylinder Block : Cast-iron
1 2-barrel carburetor
V 8
Displacement : 7014 cc | 428.0 cu in. | 7.0 L.
Power : 340 HP (250.24 KW)
Cylinder Block : Cast-iron
1 4-barrel carburetor
Transmission:
4 Manual , 3 Manual HeavyDuty , Automatic SelectShift Merc-O-Matic

Total Mercury Production for 1968 : 360,467
Total 1968 Cougar production : 113,726
1968 Mercury Cougar
Hardtop Coupe 2 dr. 5 P : 81,014
XR-7 Hardtop Coupe 2 dr. 5 P : 32,712

Hardtop Coupe

Seating Capacity : 5
Doors : 2
Exterior
Length : 190.3 in | 4834 mm.
Wheelbase : 111.0 in | 2819 mm.

XR-7 Hardtop Coupe

XR-7 Hardtop Coupe
XR-7 Hardtop Coupe
Chassis # 8F93W537441
XR-7 Hardtop Coupe
Chassis # 8F93W537441
View info And history
Price : $3,230
Weight : 3135 lbs | 1422.012 kg
Seating Capacity : 5
Doors : 2
Exterior
Length : 190.3 in | 4834 mm.
Wheelbase : 111.0 in | 2819 mm.

Tires / Wheels
Tires : E70-14

Component

SEATS:FRONT ASSEMBLY:RECLINER

Manufacturer

FORD MOTOR COMPANY

NHTSA Campaign ID77V043000
SummaryTHE SEAT BACK PIVOT PIN BRACKET ON THE INVOLVED VEHICLES MAY FAIL. CONSEQUENTLY, THE SEAT BACK WILL ROTATE REARWARD.
RemedyTHE DEALER WILL REPLACE THE DRIVER'S SEAT PIVOT PIN BRACKET ON ALL AFFECTED VEHICLES, FREE OF CHARGE.
NotesVEHICLE DESCRIPTION: PASSENGER VEHICLES EQUIPPED WITH FRONT BUCKET SEATS.SYSTEM: INTERIOR; SEAT BACK.CONSEQUENCES OF DEFECT: SHOULD THE PIN BREAK DURING VEHICLE OPERATION, LOSS OFVEHICLE CONTROL AND AN ACCIDENT COULD RESULT.

Information provided by NHTSA
Data updated June 2024
1968 Averages
Avg. Car Cost : $2,822
Avg. Household Income : $7,850
Avg. Home : $14,950
Avg. Gallon of Gas : $0.34

Popular frequently asked questions include:

What are the dimension and mechanical specifications of the 1968 Mercury Cougar?
How many 1968 Mercury Cougar were produced?
How powerful was the 1968 Mercury Cougar? Was the 1968 Mercury Cougar popular? Was the 1968 Mercury Cougar expensive? What was the fuel economy of the 1968 Mercury Cougar?

Q: What is the wheelbase size of the 1968 Mercury Cougar? A: The 1968 Mercury Cougar has a wheelbase size of 111.00 inches.

Q: What is the length of the 1968 Mercury Cougar? A: The 1968 Mercury Cougar has a length of 190.30 inches.

Q: How much did the 1968 Mercury Cougar cost when new?A: The 1968 Mercury Cougar cost approximately $2,930 to $3,230 (USD) when new.

Q: What were the bodystyles of the 1968 Mercury Cougar? A: The 1968 Mercury Cougar was offered as a Hardtop Coupe, XR-7 Hardtop Coupe.

Q: What tires did the 1968 Mercury Cougar have? A: The 1968 Mercury Cougar had E70-14 tires.

Q: How many vehicles did Mercury produce in 1968? A: Mercury produced 360,467 automobiles in 1968.

Q: How many 1968 Cougars were produced? A: Mercury produced 113,726 examples of the Cougar in 1968.

Q: What engines did the 1968 Mercury Cougar have? A: The 1968 Mercury Cougar had the following engine options: V 8 (4949 cc | 302.0 cu in. | 5.0 L.) with 210 HP (154.56 KW) @ 4600 RPM
  • V 8 (6391 cc | 390.0 cu in. | 6.4 L.) with 265 BHP (195.04 KW) @ 4400 RPM
  • V 8 (6391 cc | 390.0 cu in. | 6.4 L.) with 280 HP (206.08 KW)
  • V 8 (7014 cc | 428.0 cu in. | 7.0 L.) with 340 HP (250.24 KW)
  • Q: What transmissions did the 1968 Mercury Cougar have? A: The 1968 Mercury Cougar had the following gearbox options: 4 speed Manual, 3 speed Manual HeavyDuty, Automatic SelectShift Merc-O-Matic.

    Vehicle information, history, and specifications from concept to production.