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The LaSalle brand was publicly introduced on March 5th, 1927. The LaSalle brand, a part of General Motors, was intended to fill a void in the price gap between Buick and Cadillac. They were an entirely separate marque created to complement the top-of-the-line Cadillac. They were attractively priced at about $3,000 and were slightly less conservative than their Cadillac siblings, although built to the same high standards of manufacturing. Almost immediately, the LaSalle brand was a sales success. Much of this was attributed to the design talents of Harley Earl. LaSalle was his first project at GM and remained a close personal project through the 14 years the marque was produced.
After 14 years in production, the division was closed due to the onset of World War II, and even though it had been a sales success in the early 1930s, it failed to improve upon its past success over the years.
This particular example is one of 146 LaSalle Convertible Coupes produced in 1933. The current owner acquired the car in 2009. It spent twenty-four years in Dr. Barbara Atwood's collection. At some point in its history, it was given a restoration. The current owner had the work re-freshened, including new paintwork, refinished wire wheels, and a new convertible top.
This car has period-correct items such as the Trippe driving lights, a correct winged bird radiator mascot, dual side-mounted spares with metal covers, and an AM radio in the dashboard's center.By Daniel Vaughan | Dec 2017
After 14 years in production, the division was closed due to the onset of World War II, and even though it had been a sales success in the early 1930s, it failed to improve upon its past success over the years.
This particular example is one of 146 LaSalle Convertible Coupes produced in 1933. The current owner acquired the car in 2009. It spent twenty-four years in Dr. Barbara Atwood's collection. At some point in its history, it was given a restoration. The current owner had the work re-freshened, including new paintwork, refinished wire wheels, and a new convertible top.
This car has period-correct items such as the Trippe driving lights, a correct winged bird radiator mascot, dual side-mounted spares with metal covers, and an AM radio in the dashboard's center.By Daniel Vaughan | Dec 2017
2017 RM Sothebys : Hershey
Pre-Auction Estimates :
USD $100,000-USD $130,000
Sale Price :
USD $165,000
1933 LaSalle 345-C Auction Sales
Recent Sales of the LaSalle 345-C
(Data based on Model Year 1933 sales)
1933 LaSalle Series 345-C Convertible Coupe Chassis#: 203141 Sold for USD$151,250 2023 RM Sothebys : Hershey | |
1933 LASALLE 345C Chassis#: 2002719 Sold for USD$38,500 2021 Barrett-Jackson : Scottsdale | |
1933 LaSalle Five-Passenger Town Sedan by Fisher Chassis#: 5003-2-1 Sold for USD$38,500 2019 RM Sothebys : Hershey | |
1933 Lasalle 345 C Sold for USD$28,600 2019 Mecum : Dallas | |
1933 LaSalle Convertible Coupe Sold for USD$95,000 2019 RM Auctions : Auburn Fall | |
1933 LaSalle V-8 Convertible Coupe Sold for USD$165,000 2017 RM Sothebys : Hershey | |
1933 LaSalle 345 C Fisher Town Coupe Sold for USD$87,000 2014 Leake Auction : Tulsa | |
1933 LaSalle 345C Sold for USD$60,500 2014 Motostalgia Auction - Seabrook K&W Auction 2014 | |
1933 LA SALLE TOWN CAR Sold for USD$45,000 2009 Palm Springs Exotic Car Auctions - November 22, 2009 | |
1933 LaSalle 345-C Chassis#: 2001330 Sold for USD$37,400 2009 Worldwide Auctioneers : The Houston Classic Auction |
LaSalle 345-Cs That Failed To Sell At Auction
1933 LaSalle 345-C's that have appeared at auction but did not sell.
Vehicle | Chassis | Event | High Bid | Est. Low | Est. High |
---|---|---|---|---|---|
1933 LaSalle Model 345-C 4 Passenger Coupe | 2003040 | 2005 Vintage Motor Cars at Meadow Brook Hall | $47,000 | $60,000 | $70,000 |
1933 LaSalle Series 345 Town Sedan | 2003 The Florida Collector Car Auction | $22,000 |
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1933 LaSalle 345-C
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