INFINITI PREMIUM LEAGUE SUCCESS CONTINUES

May 6, 2016 by Infiniti

◾Total sales more than double year on year

◾April registrations rise 91% compared to 2015

Infiniti UK, – Whilst premium brand Infiniti cannot compare the success of Leicester Football club winning the Premier Football League this season it can take pride in once again stating that it is the fastest growing automotive brand in the UK during the first four months of 2016.

With registrations more than doubling year on year Infiniti continues to increase its on the road presence. The recently released SMMT new car registration data for April shows the brand has increased registrations by 111% compared to the same period, year on year, in 2015. An increase more than any other automotive brand in the UK.

Registrations in April increased by 91% in comparison to April 2015 thanks mainly to the continual success of the British built Q30.

Barry Beeston, Country Director for the UK commented: 'It's great to see such strong growth. Leading the market in terms of percentage increase during the first four months of 2016 shows Infiniti's continuous momentum.'

Barry continued: 'As we grow, we naturally push further into all channels in the UK to gain market share and early signs show we have an even sales split between Fleet and Retail, which is a good indicator that Infiniti is heading in the right direction for future growth and profitability.'

The recent introduction of the active compact Q30, produced from the Sunderland plant in the UK, has demonstrated its game changer capabilities, being the bestselling Infiniti model in the region since its market introduction. The mid-sized Q50 saloon keeps on being popular being the next bestselling model in the range.

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The Infiniti range will continue to expand with the introduction of the QX30, due soon, followed by the 2 door sports coupe Q60 later in the autumn.

About Infiniti:

Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. Infiniti plans to also expand manufacturing into Mexico by 2017.

Infiniti design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.

Infiniti is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies.

From the 2016 season, Infiniti is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.