KIM MCCULLOUGH APPOINTED VICE PRESIDENT OF MARKETING, JAGUAR LAND ROVER NORTH AMERICA

September 25, 2014 by Jaguar Land Rover North America LLC

• McCullough to Lead Both Jaguar and Land Rover U.S. Brand Marketing Teams

(MAHWAH, N.J.) – September 25, 2014 – Kim McCullough has been appointed to the newly-created position of Vice President of Marketing, Jaguar Land Rover North America LLC, reporting to Joe Eberhardt, President and CEO, Jaguar Land Rover North America. As Vice President of Marketing, McCullough will lead distinct Jaguar and Land Rover marketing operations, including brand strategy, advertising, digital, experiential and partnerships for each brand.

Under the previous U.S. JLRNA brand structure, McCullough held the position of Brand Vice President, Land Rover. Previous Brand Vice President for Jaguar, Jeff Curry, has left the company to pursue other opportunities. Jaguar Land Rover thanks Jeff for his contribution to the Jaguar brand.

'Kim will lead both Jaguar and Land Rover marketing operations to manage their unique brand transformations with even greater speed, efficiency and collaboration, said Joe Eberhardt, President and CEO, Jaguar Land Rover North America. 'With the launch of the Jaguar XE and the Land Rover Discovery Sport this past month, both brands have captured the imagination of the public, and shown how powerful our company can be. As a true automotive enthusiast and an experienced automotive leader, Kim is uniquely qualified to lead this effort in the U.S. for the Jaguar and Land Rover brands.'

Prior to joining Land Rover North America, McCullough was Assistant General Manager, Lexus Western Area. Prior to that, McCullough has held multiple senior marketing positions at both Nissan and Toyota, including leading Consumer Communications for the entire Toyota division. From 1997 to 2001 McCullough worked in marketing at Land Rover North America.