1932 Packard Model 903 Deluxe Eight

History

In 1932 the Packard Standard eight engine was updated with a redesigned manifold and fan. The compression ratio was increased to 6.0:1 and now produced 100 horsepower. A redesigned air cleanser improved both noise and vibration, and the fitting of new rubber engine mounts was accomplished by the driveshaft being jointed and rubber mounted. Both the components and the lengthened chassis were redesigned.

Created out of economic necessity, the Packard Light Eight was introduced in early 1932 and was the first newly designed Packard since 1923. It was also the first medium-priced Packard that was intended to sell in higher volume to help consumers in the luxury market ride out the Depression. Built with the same meticulous care as any Packard, the Light Eight sold for $500-$850 less than the Standard Eight.

Unfortunately though, despite its 'Light' name, the Light Eight used the same 320-cubic-inch engine that was in the Standard Eight, though it rode the shortest wheelbase, 127.5 inches. The Light Eight was sold in coupe roadster and sedan, four-door sedan, and rumble seat coupe.

All new Packard models for the 1949 model year featured a 'flow through fender'. The Packard station wagon was considered by many to be one of the most stylish wagons of the time period. For 1949 the Packard Standard Eight featured a fold down rear seat that made the vehicle quickly transform the station wagon from a functional utility vehicle into a passenger car.

The Packard Straight Eight was equipped with a three-speed manual transmission and was capable of producing 135 horsepower. Both the driver and the passengers enjoyed the bump-free smooth ride in the Standard Eight.

Between 1948 and 1950 only 3,865 Packard Station Sedans were ever produced. Today this vehicle is an extremely collectible piece of the Packard Motor Car Company legacy.

The 1950 Packard Standard Eight featured avante-garde styling along with strong, sturdy vertical wooden slats on the doors. The ‘woodie wagon' was formed by taking a six passenger sedan from the assembly line, then changing the roofline and trunk lid. Briggs Manufacturing Company transformed the once sedan into a complete station wagon. The Packard Standard Eight featured 288 cubic inch straight eight.

By Jessica Donaldson
The Packard Motor Company relied on making luxurious cars that were highly refined, fitted with luxurious coachwork, and powered by proven engineering. This belief had placed them among the elite in the auto industry during the early 1900s. As the world entered the Great Depression, the Packard Company was one of the few that managed to survive. In fact, they outsold all of their competitors combined. They had entered the Depression in excellent financial health and they emerged with strong financial footing. But the post depression era had them worried, as the number of potential buyers had dwindled as fortunes were lost. Production had dropped nearly half each year when compared with the previous, from 1929 to 1933. In response to the decline, Packard continued to make improvements each year.

In 1932, Packard introduced their Ninth Series. It featured many improvements which helped segregate it from other automakers in the industry. Improvements included a revised steering geometry which made steering smooth and easy. Braking was equally as easy thanks to the new driver adjustable power assisted braking system. The shifting action and clutch were improved making driving a very enjoyable activity. The drivers workload was eased even further with the spark advance and automatic choke.

By making these changes they attracted a growing segment of buyers and drivers - woman.

The 1933 Packard's were called the Tenth Series cars as the company still refused to adopt the convention of the model year system which called for new cars to be introduced in September or October to coincide with the auto show schedules. The following year, the reluctantly joined with other manufacturers which resulted in a shorted run for the tenth series, lasting just seven months. The new Packard model line was introduced in the fall. Because of the seven month production lifespan of the Tenth Series, very few were produced making them very rare in modern times.

The Tenth Series were given a new X-braced frames, dual coil ignition, and downdraft carburetors. The styling was updated with skirted fenders and a 'V'-shaped radiator shell. The interior featured upgraded trim and a new aircraft inspired dash.

Packard continued to offer three chassis, the Eight, Super Eight, and the Twelve. The Super Eight and Twelve both rested on a wheelbase that measured 142-inches and had a hood that was nearly six-inches longer than the Eight. The fenders were longer as well.

The bodies on the Twelve's and Super Eight were interchangeable, with the Super Eight featuring an eight-cylinder engine while the Twelve featured a twelve cylinder engine. During this time, Packard also produced the Eight, which had a smaller wheelbase size and the eight-cylinder engine. The Super Eight and Twelve differed by interior appointments and engine size. The bodies were constructed of wood and steel.

In 1936 Packard was producing their Fourteenth Series as the number thirteen had been skipped. It is believed that thirteen was not used due to superstitious reasons. The Fourteenth Series was the last year for Bijur lubrication, ride control, a semi-elliptic suspension, mechanical brakes, heavy vibration dampening bumpers and the 384.4 cubic inch straight eight engine. It was also the last year for the option of wire or wood wheels.

In 1936 the fourteenth series received a new radiator which was installed at a five-degree angle. The Super 8 had a new sloped grille with chrome vertical bars which gave the vehicle a unique look and served as thermostatically controlled shutters which opened or closed based on engine heat. The headlight trim, fender styling, and hood vents saw minor changes. A new Delco-Remy ignition system was the new updates for 1936 under the bonnet.

For 1936 there were a total of 1,492 Super Eights constructed.


By Daniel Vaughan | Apr 2008

1932 Vehicle Profiles

1932 Packard Model 903 Deluxe Eight vehicle information

Coupe Roadster

Chassis Num: 193219
Engine Num: 194115

The Ninth Series of Packards were announced on June 20th of 1931, at a meeting of around 600 dealers and distributors. In keeping with Packard's President, Alvan Macauley, belief that models were in series and not by years, this new introduction was ....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Sport Phaeton

The dual cowl phaeton was the ultimate open air sporting accommodation for four passengers. Protected by their own second cowl and windshield, passengers in the rear seat of this Packard had their own cozy space, which was comprised only by somewhat ....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Convertible Sedan

This car featured standard fender lamps and dual trumpet horns mounted under the headlights. The transmission had synchromesh with a vacuum clutch for easier gear shifts. Top speed was 85+ mph with a zero-to-sixty mph in 18.8 seconds.....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Sport Phaeton

Chassis Num: 531-14

As the Great Depression deepened Packard sold only 960 Eight DeLuxes in 1932, and this snappy Dual Cowl Phaeton features one of the rarest body styles. The second cowl and windshield provided weather and wind protection for the rear seat passengers -....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Opera Coupe

This 1932 Packard 903 Opera Coupe has dual side-mounted tires, wooden artillery style wheels, and dual windshield wipers. Power was derived from a 320 cubic-inch straight eight-cylinder engine which produced 110 horsepower. Top speed was 85+ mph with....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Convertible Sedan

After a bad experience with the Winton automobile he purchased, James Ward Packard declared to the Winton Company he could build a better car. On November 6 1889 the first Packard automobile emerged from the New York and Ohio Company in Warren Ohion.....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Opera Coupe

Chassis Num: 193790

For 1932, Packard built fewer than a thousand Deluxe Eight models. It is believed that this Sport Phaeton was once the property of Richard Parker and later John Pascucci who would sell the car to Frank Moldery. The next owner was Thomas Derro of Carl....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Phaeton

Chassis Num: 194335
Engine Num: 194328
Gearbox Num: 344588
Build Num: Vehicle #: 511-37

Packard introduced its Ninth Series in June of 1931, nearly eight months ahead of the typical new model introduction. The Standard Eight Series 901 and 902, the Deluxe Eight Series 903 and 904, and the Individual Custom Eight, also under the Series 9....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Coupe Roadster

Packard introduced its Ninth Series in June of 1931, eight months ahead of the typical new model introduction. The 903 Deluxe Eight Series received significant updates over the preceding Eight Series and saw Packard move from a 4-speed crash gearbox ....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Phaeton

This ninth series of Packard motorcars was first introduced at a meeting of dealers and distributors in June of 1931. The most striking visual change was the V-shaped radiator and the new harmonic stabilizers at the end of the bumpers to dampen chass....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Coupe Roadster

Only 311 Super 8 Packards of all body styles were built in 1932. Only 12 genuine Super 8 Coupe Roadsters exist today and it is one of the most iconic Packards of the early 1930s. This car is equipped with dual side-mounts and special metal top coveri....[continue reading]

1932 Packard Model 903 Deluxe Eight vehicle information

Convertible Victoria

Packard of New York first delivered this car in October of 1931 to an owner on Fifth Avenue by the name of Robinson. The five men who built the car signed it on the firewall and their names were spared during the restoration of the car in 1967. The c....[continue reading]

Coupe Roadster
Chassis #: 193219 
Sport Phaeton
 
Convertible Sedan
 
Sport Phaeton
Chassis #: 531-14 
Opera Coupe
 
Convertible Sedan
 
Opera Coupe
Chassis #: 193790 
Phaeton
Chassis #: 194335 
Coupe Roadster
 
Phaeton
 
Coupe Roadster
 
Convertible Victoria
 


Concepts by Packard



Recent Vehicle Additions

Performance and Specification Comparison

Price Comparison

$2-$3,700
1932 Model 903 Deluxe Eight
$4,565-$8,125
1932 Packard Model 903 Deluxe Eight Price Range: $3,700 - $4,565

Model Year Production

#1#2#3Packard
1937Ford (942,005)Chevrolet (815,375)Plymouth (566,128)122,593
1936Ford (930,778)Chevrolet (918,278)Plymouth (520,025)
1935Ford (820,253)Chevrolet (548,215)Plymouth (350,884)788
1934Ford (563,921)Chevrolet (551,191)Plymouth (321,171)
1933Chevrolet (486,261)Ford (334,969)Plymouth (298,557)4,800
1932Chevrolet (313,404)Ford (210,824)Plymouth (186,106)4,844
1931Chevrolet (619,554)Ford (615,455)Buick (138,965)
1930Ford (1,140,710)Chevrolet (640,980)Buick (181,743)
1929Ford (1,507,132)Chevrolet (1,328,605)Buick (196,104)
1928Chevrolet (1,193,212)Ford (607,592)Willys Knight (231,360)
1927Chevrolet (1,001,820)Ford (367,213)Buick (255,160)

Related Automotive News

ORDER BOOKS OPEN FOR THE AUDI SQ7 TDI – THE UK'S FASTEST, MOST POWERFUL DIESEL SUV

ORDER BOOKS OPEN FOR THE AUDI SQ7 TDI – THE UK'S FASTEST, MOST POWERFUL DIESEL SUV

Technological trendsetter can now be configured on audi.co.uk and ordered in UK Audi Centres nationwide New 435PS and 900Nm Q7 flagship priced from £70,970 OTR, available to order now with first del...
SHOW-STOPPING AUTOMOBILES AT RM SOTHEBY'S AMELIA ISLAND CONCOURS D'ELEGANCE SALE

SHOW-STOPPING AUTOMOBILES AT RM SOTHEBY'S AMELIA ISLAND CONCOURS D'ELEGANCE SALE

RM Sothebys readies for its 18th annual Amelia Island Concours dElegance sale, March 12 in Florida Star attractions 1939 Mercedes-Benz 540 K Spezial Cabriolet A and 1962 Ferrari 400 Superameric...

Two new special models: E-Class Coupé and Cabriolet for connoisseurs and aficionados

Stuttgart – The Coupé and Cabriolet versions of the Mercedes-Benz E-Class are starting off into autumn with two special-edition models. The Sport Edition impresses with sporty details both inside...

MERCEDES-BENZ 2014 G63 AMG: THE ULTIMATE G-CLASS

The latest technology for the AMG off-road icon the new 2014 G63 AMG impresses with a state-of-the-art powertrain, expressive new design and improved efficiency. All this is largely attributable to the...
Magnificent Series of Coachbuilt Classics To Grace RM's Amelia Island Concours D'Elegance Sale

Magnificent Series of Coachbuilt Classics To Grace RM's Amelia Island Concours D'Elegance Sale

RM Auctions returns as the official auction house of the Amelia Island Concours dElegance, March 9, 2013 Single-day sale features breathtaking roster of more than 80 investment-quality collector...
© 1998-2020. All rights reserved. The material may not be published, broadcast, rewritten, or redistributed.


Vehicle information, history, and specifications from concept to production.

Follow ConceptCarz on Facebook Follow ConceptCarz on Twitter RSS News Feed

Conceptcarz.com
© 1998-2020 Conceptcarz.com Reproduction or reuse prohibited without written consent.