ACURA NSX ORDERS BEGIN WITH LAUNCH OF ONLINE VEHICLE CONFIGURATOR

by Acura | February 25, 2016

Configurator site is live for potential customers and enthusiasts to create their ideal NSX supercar

◾Online configurator is the first step in the NSX custom order process

◾NSX fans can share their dream NSX on Twitter to win exclusive opportunity to drive the supercar

Feb 25, 2016 - TORRANCE, Calif. -- The 2017 Acura NSX online configurator launched today at NSX.Acura.com, allowing future NSX owners and enthusiasts to virtually customize their new Acura NSX supercar. The launch of the online configurator coincides with the start of customer ordering at authorized NSX retailers across the country.

Once prospective owners have configured their NSX online, they can request a one-on-one consultation with an authorized NSX retailer as the first step in the ordering process. Customers and enthusiasts can also share their custom configured NSX via social media channels.

'The launch of the next-generation NSX configurator not only turns up the Acura NSX excitement another notch, but takes us one step closer to delivering the NSX to our first customers,' said Jon Ikeda, vice president and general manager of Acura. 'Customers and fans alike have been waiting for this moment, and now they are able to build the incredible new Acura NSX of their dreams.'

Due to overwhelming interest in the Acura VIP Driving Experience sweepstakes that launched during Super Bowl 50, a second sweepstakes has been created to provide one lucky winner the opportunity to join the driving event. Acura NSX fans who share their unique supercar on Twitter between Feb. 25-29 with the hashtag #DriveAcuraNSXContest will be entered to win a spot to join the Acura VIP Driving Experience, which includes driving the next-generation supercar.

As the first build-to-order vehicle in the Acura brand's history, the 2017 NSX can be customized with eight exterior and four interior color schemes, three available packages and a comprehensive list of individual factory options.

Exterior Colors:

◾Curva Red

◾130R White

◾Berlina Black

Pearl/Metallic Colors

◾Casino White Pearl ($700)

◾Source Silver Metallic ($700)

◾Nord Gray Metallic ($700)

Andaro® Colors

◾Valencia Red Pearl (PPG Andaro paint – $6,000)

◾Nouvelle Blue Pearl (PPG Andaro paint – $6,000)

Interior Colors:

◾Red

◾Orchid

◾Saddle

◾Ebony

Factory Option Packages:

Carbon Fiber Exterior Sport Package: Adds competition-inspired exterior enhancements with the addition of a carbon fiber front spoiler, carbon fiber side sills, carbon fiber rear diffuser, plus dark chrome exhaust finisher ($9,000)

Carbon Fiber Interior Sport Package: Features a hand-wrapped carbon fiber meter visor and carbon fiber steering wheel garnish, plus aluminum sport pedals and footrest ($2,900)

Technology Package: Integrates Acura's renowned ELS Studio Audio System, next-generation AcuraLink®, Acura Satellite-Linked Navigation System™ with Voice Recognition and HD Digital Traffic, and front and rear parking sensors, and is available with SiriusXM Radio (starting at $2,800)

Individual Factory Options:

Exterior

◾Carbon Fiber Roof ($6,000)

◾Carbon Fiber Engine Cover ($3,600)

◾Carbon-Ceramic Brake Rotors (starting at $9,900)

◾Exclusive Interwoven Wheels ($1,500)

◾Carbon Fiber Rear Decklid Spoiler ($3,000)

Interior

◾Semi-Aniline Full Leather Power Sport Seats ($2,500)

◾Semi-Aniline Leather and Alcantara® Power Sport Seats ($1,500)

◾Black Alcantara Headliner ($1,300)

About the Acura NSX

Created to bring a new sports experience to the supercar segment, the next-generation Acura NSX challenges conventional beliefs about supercars, with cutting-edge and world-first technologies. Much as the first generation NSX did a quarter century ago, the 2017 NSX breaks the mold through a first-of-its-kind Sport Hybrid Super Handling All-Wheel Drive power unit, a multi-material body structure, advanced aerodynamics and a cockpit that supports performance driving on every level without sacrificing comfort. The 2017 Acura NSX is the only supercar designed, developed and manufactured in the U.S. with production exclusively at the Performance Manufacturing Center in Marysville, Ohio with domestic and globally sourced parts.

About Acura

Acura is a leading automotive luxury nameplate that delivers Precision Crafted Performance through advanced product design and innovative technologies like Acura Super Handling All-Wheel Drive (SH-AWD) and Precision All-Wheel Steer (P-AWS). On March 27, 2016, Acura will celebrate the 30th anniversary of its launch as the first luxury nameplate from a Japanese automaker.

The Acura lineup features five distinctive models – the RLX luxury flagship sedan, the TLX performance luxury sedan, the ILX sport sedan, the 5-passenger RDX luxury crossover SUV, and the seven-passenger Acura MDX, America's all-time best-selling three-row luxury SUV. This spring, Acura will launch its next-generation, electrified NSX supercar as a new and pinnacle expression of Acura Precision Crafted Performance.

Photo credit: Acura
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