• Operating profit of €389 million – more than double previous highest • Follows annual sales of 14,659 cars • Bentley continues as most popular brand in higher echelons of luxury sector - €200,000 and €250,000 • Performance supports Bentley's forward-looking Beyond100 strategy • Record figures underpinned by €3 billion investment in Crewe factory and future products • Bentley to build new electric model every year for five years from 2025
Bentley Motors today announced the luxury marque's financial results for 2021, complementing the company's record sales performance during the same 12-month period. Operating profits rose to €389 million, which was €369 million more than in 2020.
Turnover last year reached €2.845 billion, while an increased level of personalisation and a model mix dominated by Speed, Mulliner and Hybrid models resulted in the average revenue per luxury car rising by eight per cent over 2020. This contributed to an impressive return on sales of 13.7 per cent.
Bentley had already announced that it had delivered 14,659 extraordinary cars in 2021, a 31 per cent increase on the previous record year of 2020. Furthermore, there was a steady increase of customer interest in new models resulting in an order bank at record levels at the start of 2022.
The figures are also a vindication of customer appreciation of the freshest model line-up in the luxury segment and of Bentley's ground-breaking Beyond100 strategy, to be end-to-end carbon neutral by 2030. The initiative has been underpinned by a ten-year investment programme at the Crewe factory, a €3 billion sum representing the biggest transformation and investment programme in Bentley's history. The company plans to build one new electric model each year for five years from 2025 onwards, as the entire model range undergoes electrification.
Commenting on the figures, Adrian Hallmark, Chairman and CEO of Bentley Motors, said:
'These results were achieved against a continued backdrop of economic uncertainty. They represent a major achievement for everybody involved at Bentley Motors, as we push forward with our Beyond100 programme to reinvent our entire product range in the build-up to carbon neutrality by 2030.'
Jan-Henrik Lafrentz, Member of the Board for Finance and IT, Bentley Motors, added:
'Brand strength has been key to Bentley's financial performance in 2021, with new models such as Bentayga Hybrid helping to drive profit to a record €389 million. Increasing demand for our hybridised models, supported by €3 billion of sustainable investment in our Crewe factory, will ensure we remain the benchmark manufacturer in sustainable luxury mobility.'
Past ten year performance:
Year
Retails
Turnover (€)
Operating (€)
2021
14,659
2,845 million
389 million
2020
11,206
2,049 million
20 million
2019
11,006
2,092 million
65 million
2018
10,494
1,548 million
-288 million
2017
11,089
1,843 million
55 million
2016
11,023
2,031.1 million
112.1 million
2015
10,100
1,935.9 million
110.4 million
2014
11,020
1,746.4 million
170 million*
2013
10,120
1,678.7 million
167.7 million
2012
8,510
1,453.2 million
100.5 million
*Previous record operating result.
Photo credit: Bentley posted on conceptcarz.com