Formula DRIFT Welcomes new Series Sponsors Meguiar's and ENEOS Oil

As we hurtle ever closer to the Opening Round of the 2025 Formula DRIFT PRO Championship on April 4-5 on the Streets of Long Beach, we just have time to sneak in a couple of announcements. The series is delighted to welcome the return of both Meguiar's and ENEOS Oil as Associate Sponsors.

As part of its sponsorship program, Meguiar's videos will be aired on the free-to-view event livestream during competition weekends. Spectators will also see the instantly recognizable logo around the track, while visitors to both Southern California Formula DRIFT rounds can visit the Meguiar's booth to learn more about their products and speak to representatives about specific cleaning solutions.

Anybody wishing to know more about the industry-leading Meguiar's car care products or to view their informative car care video series should visit the website at meguiars.com.

The ENEOS Motor Oil logo will be very familiar to anybody who has visited Japan. Seemingly with a gas station on every street corner, ENEOS is Japan's largest oil company and supplier to the vast majority of Japanese and Asian car companies. In fact, ENEOS engineers can be found in the R&D departments at many of the major manufacturers, blending oils specifically for many of your favorite performance cars. Known as the Original JDM Motor Oil, ENEOS is probably what your car was designed for if it was engineeered in Japan. And the company's unrivalled experience means your car will benefit from its engine and transmission oils, whereever it was built.

As a special bonus to Formula DRIFT fans, ENEOS is offering a 20% discount on its oil products every time an ENEOS-sponsored driver stands on the podium this year. And considering they support both Fredric Aasbo and Odi Bakchis – who finished second and third respectively in 2024 – there should be no shortage of opportunities. Scoring seven podiums last year, Team ENEOS is hoping to increase that number in 2025.

'We're excited to welcome these leading brands back to the Formula DRIFT family,' said Ryan Sage, President of Formula DRIFT. 'We're happy that companies are seeing the tremendous growth in our series and want to be part of it, engaging with the best fans in the world!'

NEXT ROUND

As is traditional, the Formula DRIFT PRO Championship kicks off its 2025 season on the Streets of Long Beach on April 4-5. Round 1 of the Link ECU PROSPEC Championship will take place at Michelin Raceway Road Atlanta on May 8-10 along with Round 2 of FD PRO. Please visit formulad.com for ticket information, driver profiles, special content, and the event livestream.

ABOUT MEGUIAR'S

With over 120 years of experience and surface care leadership, Meguiar's remains deeply rooted in car culture, authentically pushing performance boundaries of detailing products to support all needs… from the experienced Pro to the curious novice. Meguiar's, at its core, is undoubtably about PASSION. Passion for developing the best possible surface care products, including Auto, Marine and RV. Passion for ensuring the experience using those products delivers a 'WOW' - every time. And Passion for building and fostering genuine relationships with enthusiasts around the globe. Join the global community of people who genuinely love their cars and Reflect their Passion using Meguiar's!

ABOUT ENEOS OIL

Established in 1888 and headquartered in Tokyo, ENEOS is Japan's largest oil company, with manufacturing and sales facilities throughout the world. With a unique position in its home market, ENEOS has worked with Asia's automakers and leading race teams for decades, creating advanced lubricants with their vehicle engineers to provide optimum fuel economy with maximum power and long-term protection. ENEOS also recently announced a new line of products for future electric vehicle applications, helping to ensure the newest EV technology is operating as efficiently as possible. For more information, please visit eneos.us

ABOUT FORMULA DRIFT

Formula DRIFT is recognized as the leading international drifting championship. Established on the streets of Japan, drifting has evolved into a worldwide competitive sport that challenges the driver's skill while demanding a great deal from their vehicle in terms of power and strength. Formula DRIFT provides a series for the best professional drifters from around the globe to compete for the coveted title of Formula DRIFT Champion. As the first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting drift fans and car enthusiasts from all walks of life, and established itself as the global leader for the sport. For a competition schedule, ticket information, special content and livestream, please visit formulad.com

Photo credit: Formula DRIFT
posted on conceptcarz.com

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