1973 Triumph Stag

1973 Triumph Stag 1973 Triumph Stag 1973 Triumph Stag
Convertible Coupe
Designer: Giovanni Michelotti
Giovanni Michelotti, of Italy, designed the Triumph Stag using a Triumph 2000 frame. In 1966 Harry Webster, Managing Director for Triumph, saw this designer's car and convinced the Triumph board to start manufacture with the first production cars coming off the assembly line in 1970 and production continued until 1977. The principle of the Stag was to provide an upscale Triumph. The engine is a 182.9 cubic-inch, V8, developing 146 horsepower. 25,877 Stags were manufactured.

Triumph started as an English manufacturer of bicycles during the late 19th century.

The Triumph Stag was designed by the famous Italian designer, Giovanni Michelotti. The vehicle was produced from 1970 through 1978 with a total of 25,877 examples produced.

Triumph elected to have Michelotti design the car, hoping to make it a luxury sports car that was suitable for a gentleman and packed with performance characteristics. Michelotti had worked with Triumph before; he was responsible for the Triumph 2000. He had a close relationship with Harry Webster, the Director of Engineering at Triumph.

The Triumph Stag was a two-door, four-seater convertible coupe that had a B-pillar to give the car extra strength in case of a roll-over. A removable hardtop was offered as optional equipment but eventually became standard. Many of the mechanical components, such as the suspension, were borrowed from the Triumph 2000. It sat on a 100 inch wheelbase and was powered by a 2997 cc V8 engine, which would later prove to be unreliable. Poor build quality and problems with the design led many to complain about the problems they endured. The transmission was a three-speed Borg-Warner automatic unit. A few cars were constructed with the TR-2 gearbox.

There were only a few options available on the car since it came rather equipped from the factory. The electric windows, power assisted brakes, and power steering were standard. The buyer could opt to purchase the luggage rack, fog lamps, floor mats, and Koni shock absorbers from the dealer or other aftermarket specialists.

Of the 25,877 examples produced, 2871 were sent to the United States.

Though the vehicle did have its shortcomings, the undeniable elegance of the Michelotti design is timeless. In the James Bond movie 'Diamonds are Forever', Peter Franks could be seen driving a Triumph Stag. When James Bond stole Frank's identity, he got a turn driving the vehicle.


By Daniel Vaughan | Sep 2006



Recent Vehicle Additions

Performance and Specification Comparison

Price Comparison

1973 Stag
$5,800-$52,000

Model Year Production

#1#2#3Triumph
1978Chevrolet (2,375,436)Ford (1,923,655)Renault (1,240,941)16,447
1977Chevrolet (2,543,153)Toyota (1,884,260)Ford (1,840,427)29,258
1976Chevrolet (2,103,862)Toyota (1,884,260)Ford (1,861,537)28,238
1975Chevrolet (1,755,773)Toyota (1,714,836)Ford (1,569,608)22,803
1974Chevrolet (2,333,839)Ford (2,179,791)Renault (1,355,799)18,396
1973Chevrolet (2,579,509)Ford (2,349,815)Fiat (1,390,251)21,438
1972Chevrolet (2,420,564)Ford (2,246,563)Fiat (1,368,216)20,563
1971Ford (2,054,351)Chevrolet (1,830,319)Volkswagen (1,128,784)20,563
1970Ford (2,096,184)Chevrolet (1,451,305)Volkswagen (1,193,853)14,561
1969Chevrolet (2,092,947)Ford (1,826,777)Volkswagen (1,241,580)17,112
1968Chevrolet (2,139,290)Ford (1,753,334)Volkswagen (1,191,854)18,600

Related Automotive News

18 Classic And Modern Cars On Offer Direct From The Private Collection Of Anthony Hamilton

18 Classic And Modern Cars On Offer Direct From The Private Collection Of Anthony Hamilton

A superbly presented Mercedes-Benz SLR McLaren Coupe with 11,000 miles Seriously cool, Concours level 1957 Chevrolet Corvette C1 A totally restored Concours winning Autoglym Gold Champion Triumph...
Classic Mini Cooper S Waves The Flag At Barons' British Heritage, Classic & Sports Cars Sale - June 4, Sandown Park

Classic Mini Cooper S Waves The Flag At Barons' British Heritage, Classic & Sports Cars Sale - June 4, Sandown Park

After consolidating its strong start to 2019 by selling 63 of the lots on offer in its April sale, Barons is now looking forward to its a hrefhttpswww.barons-auctions.comview-auction3104-jun-2019---british-herita...
Alpine Passion Through The Years At Retromobile

Alpine Passion Through The Years At Retromobile

Retromobile set to play host to six classic Alpine models The Alpine Vision show car will also be on display as a symbolic bridge between the brands past and future Groupe Renault is pleased to co...
Refined Maseratis Add Italian Flair to The Pebble Beach Auctions Presented by Gooding & Company

Refined Maseratis Add Italian Flair to The Pebble Beach Auctions Presented by Gooding & Company

Selections include - five Maseratis from a single renowned collection, a 1957 Maserati A6G54 Spyder, a 1971 Maserati Ghibli 4.9 SS Spider, a 1963 Maserati Sebring Series I and a 1960 Maserati 3500...
ALPINE – THE EXCITEMENT BUILDS AT THE 2016 GOODWOOD FESTIVAL OF SPEED

ALPINE – THE EXCITEMENT BUILDS AT THE 2016 GOODWOOD FESTIVAL OF SPEED

Two show cars previewing the all-new Alpine sports car due to be unveiled at the end of this year Strong Alpine presence at the exclusive Cartier Style %26 Luxe display Three Alpines running up the h...

© 1998-2020. All rights reserved. The material may not be published, broadcast, rewritten, or redistributed.


Vehicle information, history, and specifications from concept to production.

Follow ConceptCarz on Facebook Follow ConceptCarz on Twitter RSS News Feed

Conceptcarz.com
© 1998-2020 Conceptcarz.com Reproduction or reuse prohibited without written consent.