1970 Ford LTD

Ford's top trim level full-size model for 1970 was the LTD and it was available in several different body styles and with a host of options. They had retractable headlights, a die-cast grille, Cruise-O-Matic automatic transmissions, attractive exterior moldings, and an electric clock. The well-equipped vehicle was available as a sedan, hardtop sedan or coupe, and a station wagon with seating for either six- or ten-occupants. The LTD station wagons received simulated woodgrain appliques on the bodysides. The top trim level on the LTD Series was the Brougham, available as a two- and four-door hardtop and a four-door sedan. The Brougham distinguished themselves by having more luxurious interiors but retaining the same exterior trim.
By Daniel Vaughan | Jul 2016
The full-size LTD nameplate was part of the Ford lineup from 1964 to 1991. The LTD designation is thought by some as an abbreviation of 'Luxury Trim Decor' and by others as limited trim designation for the Ford Galaxie. It made its debut as the highest trim level on the 1965 full-size Ford range under the name Galaxie 500 LTD and became its own series in 1965. This 'affordable luxury' vehicle represented a large cultural shift that would influence design for many years to come. Even though it was 'affordable', it was not cheap, selling for an extra 20% above the price of the Galaxie 500.

The 1964 Galaxie LTD upscale models were fitted with options such as power windows, power driver's seat, power brakes, power steering, and air conditioning. Other upgrades included more powerful engines, better materials, and different upholstery in a softly-textured synthetic fabric. A period ad by Ford even stated that 'Ford rides quieter than Rolls-Royce.' 'Lots of people find it hard to believe. But it's a fact-in tests by a leading acoustical firm, a 1965 Ford LTD with a 289-cu. in. V-8 and Cruise-O-Matic rode quieter than a Rolls-Royce. This quiet does not mead Ford is a Rolls-Royce. But it does mean Ford is strong, solidly built, designed to give you luxury, comfort and convenience. Underneath that trim, functional body, it's all muscle. If you doubt Ford is everything we say it is, take a test drive and listen....listen hard!'

When the LTD became its own series, it was offered as a sedan, hardtop sedan, and a hardtop coupe. It was equipped with all the items found in the Galaxie 500 plus the 289 CID/200 HP V8 engine and SelectShift Cruise-O-Matic automatic transmission. The LTD came with flow-through ventilation system, automatic courtesy and warning lights in the doors, plush cushioning in the seating surfaces, pull-down armrests in both the front and the rear, and color-keyed steering wheel. Two-door hardtops had a vinyl top. To help distinguish them from their Galaxie siblings, the LTD received distinctive trim and ornamentation, special wheel covers, and simulated woodgrain on the instrument panel and door panels.

For 1968, the LTD had horizontal hidden headlights and a more formal roofline. It still had the 119-inch wheelbase platform, as seen in prior years, but this would be the final year, as its size grew to 121 inches for 1969. Along with a bigger footprint, the LTD was also given a major redesign. Design changes and modernization continued for the years to come; in 1970, the split grille was discontinued and the LTD received a redesigned front end with a three-segment grille with a prominent center section. The LTDs also received a new Federally-mandated locking steering column and wheel, with the ignition switch located on the right side of the column.

Ford worked on the back of the LTD for 1971, giving them horizontal taillights where the twin round or square 'jet exhaust' taillights used to be. With the discontinuation of the XL series, the LTD received the convertible. They had bucket seats and center consoles.

A major redesign occurred in 1973 in efforts to comply with federal regulations. Larger bumpers were added due to the 5-mph bumper rules.

The final year for the 121-inch wheelbase LTD was in 1978, when it was replaced a year later by the Panther-platform generation, which would remain in production until 1982. It had a shortened length from 224.1 inches to 209 inches. GM had led the way by offering a downsized full-size car and it had proven to be enormously successful. Ford was eager to follow suit. Their new Panther platform was completely new from the ground up. Along with losing nearly 15 inches in length, it also shed some 400 pounds of curb weight, while retaining much of its interior room.

In 1983, the LTD was built on the Fox-platform and available in a four-door sedan and five-door station wagon body styles. When introduced, it shared a common engine with the Fairmont and Granada; a 2.3 L Lima 4-cylinder, a 3.3 L Thriftpower Six inline-6, and a 4.9L 5.0L Windsor V8 (upgraded to fuel injection).


By Daniel Vaughan | Jul 2016

Concepts by Ford

Similarly Sized Vehicles
from 1970

Ford Monthly Sales Volume

December 2018
209,248
November 2018
187,096
October 2018
185,042
September 2018
189,236
August 2018
209,559
July 2018
186,128
June 2018
221,101
May 2018
233,069
April 2018
196,133
March 2018
234,954
February 2018
187,432
January 2018
154,733
Additional Sales Volume Data


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