1955 Mercury Montclair

Chassis Num: 55SL64079M
Sold for $93,500 at 2005 RM Sothebys.
Sold for $60,500 at 2009 RM Sothebys.
Sold for $57,750 at 2009 RM Sothebys.
Mercury restyled their lineup in 1955 with longer and lower bodies. The Montclair was offered to customers in four body styles including the sole convertible offered by Mercury. This re-styling earned Mercury with Motor Trend's 'Car of the Year' award in 1955 which it shared with Chevrolet.

The Montclair was an attractive vehicle with chrome trim, bright rocker trim panels, and a round medallion placed near the tip of the front fenders. The model name was placed in chrome script above the mid-body spear. The V8 engien had been enlarged to 292 cubic-inches and offered nearly 200 hosrepower with a standard dual exhaust system. There were around 11,000 buyers to purchased the Montclair Convertible in 1955.

This example is painted in red with a red and white interior. It is equipped with power steering, power brakes, an AM radio and a clock. There are dual chrome-plated exhaust tips, red painted steel wheels with full wheel covers and whitewall tires. The odometer reads just over 42,000 miles.

In 2009, this Mercury Montclair Convertible was offered for sale at the Automobiles of Amelia Island auction presented by RM Auctions. It was expected to sell for $80,000 - $110,000. The lot was sold for a high bid of $60,500, including buyer's premium.
By Daniel Vaughan | Apr 2009
The top of the Mercury line in 1956, the full-size Mercury Montclair was created under the Mercury Marque. The Montclair was introduced to be included in Mercury's premium automobile line.

Though not much evidence exists to support this, the name is believed to have been derived from an upper class community of Montclair located in New Jersey.

With a distinct design feature that set it apart and designated it a part of the Montclair series, the vehicle had contrasting color panels that ran beneath the side windows. The Montclair showcased some of Mercury's best features including the two-tone paint combinations and the additional chrome trim.

The vehicle came with the option of the Merc-O-Matic automatic transmission. It also featured a 312 cubic inch V8 Engine and a 4 barrel carburetor.

Founded by the Ford Motor Company in 1939, Mercury had begun with the ideal to design and manufacture semi-luxury vehicles. Mercury's original major success has been attributed to the Ford Marque in the early 50's as it stretched and lowered then existing Ford platforms which in turn generated superior results from their target markets.

From 1955 to 1960, the Mercury Montclair was both manufactured and sold by the sole Mercury Division and from 1964 to 1968 by Ford's Lincoln-Mercury Division.

Upon the introduction of the Mercury Turnpike cruiser in 1957, the Montclair name had the distinct misfortune to be pushed down the market until 1958.

The Montclair was discontinued in 1961, yet was resurrected for the 1964 model year until it was once again retired at the end of the 1968 model year.

By Jessica Donaldson
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