Coachcraft, Ltd. was formed by three ex-employees of Howard 'Dutch' Darrin when he sold his California business to Packard on August 1st of 1939. The names of these three individuals were Burt Chalmers, Rudy Stoessel and Paul Erdos. They established their business at 8671 Melrose Avenue in Hollywood, California in 1940. They catered to craft to a wide variety of vehicles, from common, low priced vehicles, to rare, luxury cars. The designs they created would have a lasting impact on the automotive community. They were regularly featured in magazines and were highly sought after by the rich and the famous.